THE STORY THE FACTS THE LEADERS

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THE STORYTHE FACTSTHE LEADERS
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FICTION

• ITS ALL B/S

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THIS IS ABOUT CHAOSBEWARE PLANNINGdevelopment
professionalsvsentrepreneursplannersvsartist
s / creatives
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BRIGHTON

• A cluster of the imagination - the story of an
  individual city by the sea

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A CITY BUILD ON PLEASURE

• 1750

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IN BRIGHTON, ITS ABOUT THE SEA
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REPUTATION

• THE PRINCE REGENT - 1780s

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THE GROWTH OF PLEASURE

• George IV died 1830
• by 1837 there were 50,000 visitors a year
• by 1860 there were 1/4 million
• 1840 London - Brighton railway opened
• 2 hour journey for 15pence as opposed to 6 hour
  journey by stage
• coach for 1
• By 1860 there were 500 pubs and 100 brothels

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GEORGES LEGACY

• THE PLACE TO BE WHO YOU ARE

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THE PLACE WHERE NUTTY IDEAS ARE NOT CONSIDERED
NUTTY

• Our two best known nutters

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BRIGHTON IS THE CITY THAT TAKES THE QUIRKY INTO
THE MAINSTREAM
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THE FACTS
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FIRST REINVENTIONlate 1960s/early1970s

• SEASIDE DIED
• CHEAP EURO TRAVEL
• CONFERENCES

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THE BRIGHTON CENTRE

• Hideous but crucial

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TOURISM2003

• 8 million visitors
• 6.8 million day visitors
• 57 of visitor spend (of total 382m) comes from
  the 1.2m staying visitors
• 13,000 local jobs (20 of the workforce
• 10 jobs alcohol related

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SECOND REINVENTION
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CHANGING THE ADMINISTRATIONRECOGNISINGand
UNDERSTANDING THE STORY
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KILLER FACT

• ONE IN EVERY FIVE BUSINESSES IN BRIGHTON ARE IN
  THE CREATIVE INDUSTRIES
• 20

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BUTNEEDS DEFINITIONWHAT ARE WE REALLY GOOD
AT?35 OF E-LEARNING CONTENT IN THE UK
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LEADERSHIP
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CREDIBLELEADERSHIP and RAISING THE GAME
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THE CITY BID The Place To Be - a different kind
of city
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CREATING INDEPENDENT LEADERSHIPEconomic
PartnershipCreative industries Leadership
GroupMade In BrightonThe Hub 100
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MADE IN BRIGHTON dreamthinkspeak
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PEER TO PEER BUSINESS NETWORK

• The MDs

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BUT DONT FORGET . ITS ALL FICTION,BULL,B
S