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Mission Statement

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Dell's mission is to be the most successful computer company in the world by ... DELL is currently underpriced and less risky than most companies in the same ... – PowerPoint PPT presentation

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Title: Mission Statement


1
(No Transcript)
2
Mission Statement
  • Dell's mission is to be the most successful
    computer company in the world by delivering the
    best customer experience in the markets they
    serve.

3
Overview
  • Founded by Michael Dell
  • Founded in 1984
  • Direct business model allows Dell to build every
    system custom to order

4
Milestones
  • 1985
  • Company introduces 1st computer system of its own
    design, the Turbo
  • 1987
  • Dell is the 1st computer company to offer
    next-day, on-site product service
  • 1988
  • Dell conducts IPO of stock, 3.5 million shares at
    8.50 each

5
Milestones (Continued)
  • 1990
  • Manufacturing center opened to serve European,
    Middle Eastern and African markets
  • 1993
  • Dell joins ranks of the top 5 computer makers
    worldwide
  • 2000
  • Company sales via Internet reach 50 million per
    day

6
Who is Dell, Inc?
Judy C. Lewent Board Committees Compensation, Fin
ance
Alex J. Mandl Board Committees Finance (Chair)
Michael S. Dell Chairman of the Board 10.6
Company Ownership 10th Richest Person in the
World Net Worth 13.0 billion University of
Texas Austin Drop Out!
7
Products Services
Desktop Computers Notebook Computers Servers
Workstations Software Peripheral Products
8
Net Revenue by Products
9
Industry Market Share
10
Financial Ratio Analysis
GROWTH RATES ASSESSMENT FAIR
11
Financial Ratio Analysis
INVESTMENT RETURNS ASSESSMENT EXCELLENT
12
Financial Ratio Analysis
MANAGEMENT EFFICIENCY ASSESSMENT EXCELLENT
13
Financial Ratio Analysis
PRICE RATIOS ASSESSMENT FAIR
14
Financial Ratio Analysis
FINANICAL CONDITION ASSESSMENT FAIR
15
Financial Ratio Analysis
PROFIT MARGIN ASESSMENT FAIR
16
Holding Period Return
Expected Price 42.43
Ending Price 33.98
  • Ending Price Beginning Price Distributions
  • Beginning Price

Current Price 34.84 (Underpriced)
NOTE Dell pays no dividends
17
Free Cash Flow to Equity
(All figures in millions)
(Ke(DCF model) (Ke(CAPM) .2653.0429)
Estimated Growth Rate 23.27
Shares 2.523 Billion
18
Cost of Equity
  • Whats the Cost of Equity?
  • Ke0(FCFE1/Shares0) G
  • P0
  • KeDELL 4

19
Estimated Ke
  • Due to the fact that Ke is negative and Dell does
    not distribute any dividends, we assume that Ke
    is greater than Kd we calculated Ke using Beta

20
Beta Calculated, ß
  • ßDELL COV(RDELL, RSP500)
  • VAR(RSP500)
  • DELL is currently underpriced and less risky than
    most companies in the same industry.

21
Weighted Average Cost of Capital
  • No preferred stock issued

22
Capital Structure
Industry
Dell
  • The 2004 capital structure and the industry
    capital structure pie charts are current numbers
    as of 8/04/2004 from MSN. Dell has slightly more
    debt than the industry average.

23
M M Proposition Chart
Model 2
24
M M Proposition Chart
  • Looking at the three year WACC graph we can tell
    that this represents the Model 2 Graph With Tax
    M M
  • The cost of capital decreases with the amount of
    debt
  • We only calculated 3 years so if we did more it
    would probably be model 3

25
Market Efficiency
Company Specific News
News Dell Inc. announced that Michael Dell will
transfer the title of Chief Executive Officer to
Kevin Rollins.
  • Weak Form

26
Market Efficiency
Non-Company Specific News
News US Fed raises interest rates by a quarter
point
  • No Form

27
Strengths Weaknesses
  • Strengths
  • Financial Ratios
  • Return On Equity
  • Return On Assets
  • Inventory Turnover
  • Asset Turnover
  • Price/Book Value
  • Direct business model and efficient supply chain
    management
  • Stock is underpriced
  • HPR is positive
  • Weaknesses
  • Financial Ratios
  • EPS
  • Quick Ratio
  • Gross Margin
  • Michael Dell owns approximately 10 of shares

28
5 Year Stock Price Chart
  • Currently its prices are climbing up slowly but
    steadily and expected to meet the mean target
    price of 42.

29
Analyst Opinion
  • As a group, we recommend STRONG BUY
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