Vision to Reality: McMinnvilles Story

1
Vision to RealityMcMinnvilles Story

• Maryalice Russell, McMinnville School District
  superintendent
• Kathy Cabe Nicole Obrist, School Board members
• Paul Haddeland, Long Range Facilities Task Force
  chairman
• January 25, 2008

2
Summer 2003Process Begins

• School Board charges Superintendent with long
  range facilities plan.

3
March 2004 Enrollment Study 1

• Superintendent Commissions Enrollment Study
• In past 4 years, enrollment rose 6.7
• Over next 5 years, enrollment projected to rise
  by 8.4
• High school enrollment projected to rise by 10

4
September 2004 Facilities Study

• Superintendent Commissions Facilities Study
• Buildings range from less than 10 to more than 70
  years old.
• All buildings face deferred maintenance, ADA,
  building, fire and other code issues.
• Most have inadequate parking.

5
September 2004Long Range Facilities Task Force

• Superintendent Appoints Long Range Facilities
  Task Force (citizens advisory committee)
• gt 30 parents, students, community members, staff
• Superintendents Charge
• Review enrollment projections and facility study
• Recommend 10-year facility plan
• Consider instructional program changes
• to help ease crowding
• Involve public

6
March 2005 Enrollment Study 2

• Superintendent Commissions Second Enrollment
  Study
• District enrollment expected to reach 6,570 by
  2009, up 10.8.
• Fastest growth at elementary, but all levels will
  see substantial gains.
• Additional capacity needed at elementary and high
  school levels.

7
May 2005 Long Range Task Force Report

• Classroom space not keeping pace with current,
  projected enrollment.
• Safety and security improvements needed.
• Deferred maintenance on roofs, windows, heating
  and ventilation must be addressed.
• Elementary schools lack equity. Gyms, cafeterias,
  libraries and other features must be similar
  across district.

8
May 2005 Long Range Task Force Report (more)

• District cannot meet facility and growth
  challenges in 10 years. Will take 20 years.
• Phase One Meet enrollment needs for next 10
  years.
• Phase Two Add classrooms and complete
  construction on three buildings to meet needs for
  10 more years.
• Monitor enrollment over time.
• Consider buying future elementary school sites.
• Collaborate with local jurisdictions to develop
  new facilities that benefit community.

9
July 2005 Community Survey 1

• The Nelson Report of Salem interviewed 400 people
  in July 2005.
• Funding most serious problem
• 66 said schools are overcrowded
• 81 said education would suffer if district did
  not build to address future growth

10
Fall 2005-Spring 2006 Public Input

• Staff Forum at local ballroom, district
  welcome-back event, staff meetings at each school
  and district office
• Parents Forums at each school
• All District website and newsletters,
  presentations to local service clubs, meetings
  with local elected officials
• February 2005 Two community forums

11
March 2006 Board Resolution 1

• 96 million
• 2.59 per 1,000 assessed value
• Build 2nd high school campus for 1,200
• Upgrade existing high school, including new
  kitchen and commons
• Build new 600-student elementary school
• Add classrooms at three existing elementary
  schools
• Upgrade other schools

12
Campaign Committee

• Campaign Committee Forms (Citizens for Good
  Education)
• Members Business leaders, educators, parents,
  retirees
• Kick-off 1 at ESD
• Kick-off 2 at fire hall
• Regular meetings at local business

13
Campaign Activities 1

• Hired CM Communications (campaign consultants)
• Mailer to local building industry, business
  leaders
• Phone Banks/Get Out the Vote
• Campaign Fund Management
• Direct Mail
• Newspaper Ads
• Voter Profiles (yes/no/undecided)

14
Campaign Activities 1 (more)

• Postcards
• Buttons
• Return mail to county clerk
• Raised 23,572

15
District Activities

• Advocacy v. Factual
• District can provide facts and information.
• District cannot advocate.
• Newsletters
• Fact Sheets
• Website

16
(No Transcript)
17
May 2006 Election 1

• Two bonds on ballot district and police
• Good news Got double majority
• Bad news Lost by 340 votes

18
Lessons Learned 1

• Complete design phase, get realistic costs before
  going out for bond.
• Avoid communicating about bond needs and school
  restructuring at same time.
• Avoid school and public safety bonds on same
  ballot.

19
June 2006 Community Survey 2

• The Nelson Report of Salem interviewed 400 people
  in June 2006.
• 91 said they voted in May election.
• Of those who said they voted
• 42 said school bond was most important bond on
  ballot.
• 57 said they favored school bond.
• No voters said 96 million cost was too high.

20
August 2006 Board Resolution 2

• 62 million
• 1.61 per 1,000 assessed value
• Renovate existing high school for 700 more
  students, build new kitchen/commons, add parking
• Build new 600-student elementary school
• Add classrooms, other improvements to three
  existing elementary schools

21
Campaign Activities 2

• Refined first campaign
• Additional business leaders join campaign
• Concentrated on areas with
• Highest voter turnout
• Highest percentage of yes votes

22
Campaign Activities 2

• Newspaper Ads
• Phone Banks
• Student clubs volunteered
• Assigned by school
• Targeted Door-to-Door
• Raised 20,080

23
November 2006 Election 2

• More than 55 of district voters approve 62
  million capital construction bond.
• Bond funds
• Construction of new 600-student elementary
  school.
• Additions at three existing elementary schools.
• Additions at high school.

24
Lessons Learned 2

• Old campaign method of giving information to
  everyone is outdated
• New campaigns are targeted and specific
• Dont reinvent the wheel the second time, simply
  fine-tune it

25
January-June 2007 Building Design

• Architects, educators, community members design
  buildings.
• District hosts eco-charette brainstorming
  session.
• District hosts 2 community forums and 4
  elementary school forums to share design work
  with public.
• District plans to meet LEED standards.

26
Buel Construction

• (insert latest construction photo)

27
Memorial Construction

• 
  

28
Newby Construction

• 
  

29
Wascher Construction

• (insert latest construction photo)
  

30
Whats Next?

• Winter-Spring 2008 Elementary construction
  underway
• Spring 2008 High school construction begins
• By Fall 2008 Elementary projects complete
• By Fall 2009 High school project complete

31
Questions?