The three peaks challenge

1
The three peaks challenge
Ben Nevis
Scafell Pike
Snowdon

• An open fundraising event
• 5th and 6th September 2009

2
The concept

• Low risk fundraising in 2009
• Climb the highest peaks in Scotland, England and
  Wales
• Teams climb Ben Nevis, Scafell Pike and Snowdon
  in 24 hours
• Teams raise unrestricted sponsor money for your
  charity
• You recruit teams based on minimum of 5,000
  sponsorship
• Teams raise on average 5,500
• You can enter one team or as many as you like
• Capacity limit of 50 teams for the event
• The cost for each team is 2,000 VAT
• Payable only if your team takes part

3
The event

• Teams are composed of four or five walkers plus a
  driver
• Teams arrive at Fort William, on Saturday 5th
  September
• Teams begin climbing Ben Nevis at 3pm
• Teams then drive to Scafell Pike and Snowdon
• Teams complete Snowdon 24 hours after they
  started
• Teams attend a celebratory reception upon
  completion
• Teams provide their own transport and
  accommodation
• ukMc can provide teams with advice on this
• Challenge involves over 3000m (over 10,000 feet)
  of ascent
• Event is organised and run in accordance with IoF
  code of practice

4
Fundraising

• This is the whole point!
• Teams should raise a minimum of 5,000 in
  sponsorship
• excluding gift aid
• Our experience suggests they will raise an
  average of 5,500
• Sponsor money is sent directly to your charity
• ukMc can provide advice on raising more money

5
What you get

• An opportunity to raise unrestricted income with
  little risk
• Event management logistics
• Administration
• participant medical forms, event information,
  training advice, equipment advice and support
• Briefings for your fundraising teams and staff
• Safety
• full risk assessment, marshalls and a radio
  network will be in place to cover the whole event
• Teams will be briefed on arrival and have their
  kit checked
• Environment
• compliance above and beyond the Institute of
  Fundraisings code of practice
• Marketing advice, should you need it
• Reception costs included

6
Our experience

• The event will be managed by Alex Brooks-Johnson
• Alex
• Is a qualified and experienced Mountain Leader
• Is ex-Director of Fundraising at Richard House
  Hospice
• Has been events manager for CAD, CARE and NDCS
• Has organised over fifty outdoor challenge
  events, including the Three Peaks, since 1998
• Events Alex has organised have raised over 5m in
  unrestricted funds for UK charities

7
Finances

• A deposit of 500 VAT is payable upon booking a
  team
• This deposit is non-refundable, but can be
  transferred to another team if your team cancels.
  In this instance, you can transfer to another
  team for the same year, a different year, or
  different event
• Final balancing payment of 1,500 VAT is
  payable six weeks before the event
• By this time your team should have raised most of
  their sponsor money
• You are responsible for your own marketing costs
• But we will provide advice and support free
• If you book three teams or more, costs for your
  staff to attend the end of event reception are
  included
• Teams are responsible for their own travel and
  accommodation costs

8
What you need to do

• Start promoting the event
• Images, Itineraries and marketing advice
  available
• Get a team or more and get cracking
• For a booking form, contact
• Alex Brooks-Johnson
• Email alex_at_dreambrokers.co.uk
• Mobile [phone]