Mobile Advertising Agencies - PowerPoint PPT Presentation

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Mobile Advertising Agencies

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Title: Mobile Advertising Agencies


1
STRATOSHEAR TECHNOLOGIES
  • Mobile Marketing Solutions at -
    http//www.stratoshear.com/

2
About Company
  • A mobile application needs to be greatly
    monetized by a developer. StratosHear serves you
    the best mobile app monetization strategy to
    maximize your revenues. For an increase in ROI,
    there should be a correct understanding of the
    purpose of the app, the type of the app as well
    the market and the customers targeted.
  • A compelling mobile app has a value itself
    however every other application has a price value
    which can be churned out and unlocked through the
    apt mobile app monetization strategy and in app
    advertisements. StratosHear provides different
    types of models like
  • a) Paid App
  • b) In App Advertisements
  • c) Ad Based revenue
  • d) Social Ads
  • e) Sponsors
  • Stratoshear is known for the core solutions on
    mobile app monetization, we help you
    fundamentally grow your business and increase
    customer satisfaction at the same time.

3
Mobile Influence
  • Of the 600 million Indian cell phones currently
    subscribed, over 98 of them are SMS capable.
  • Close to 600 crore mobile calls are made everyday
    in India.
  • Over 150 million mobile data users.
  • Over 60 million 3G capable handsets.
  • 50 population under 35 years old.
  • Cell-phone penetration in India has surpassed TV
    (125m), Radio (10m), web access (72m) Home
    PCs.

4
Mobile is Social
  • Accessibility to social circles at all times.
  • Perpetually connected, constant companion.
  • Mobile devices serve as part of identity,
    ring-tones, answer-tones, designer phones.
  • Tool for information, entertainment, music
    photos.
  • Ubiquitous uptake regardless of culture.
  • Transition from cell phones to smart phones.
  • Over 90 of 18-29 year olds use text messaging.
  • 38 say mobile is more important than wallet.

5
Mobile is Social
Facebook recently announced that 1/4th of their
monthly worldwide visits or about 75 million
visits, are via mobile.
6
Advantage of Social Media
  • Facilitates open communication, leading to
    enhanced information discovery and delivery.
  • Allows employees to discuss ideas, post news, ask
    questions and share links.
  • Provides an opportunity to widen business
    contacts.
  • Targets a wide audience, making it a useful and
    effective recruitment tool.
  • Improves business reputation and client base with
    minimal use of advertising.
  • Expands market research, implements marketing
    campaigns, delivers communications and directs
    interested people to specific web sites.

7
Dis-advantage of Social Media
  • Opens up the possibility for hackers to commit
    fraud and launch spam and virus attacks.
  • Increases the risk of people falling prey to
    online scams that seem genuine, resulting in data
    or identity theft.
  • Potentially results in negative comments from
    employees about the company or potential legal
    consequences if employees use these sites to view
    objectionable, illicit or offensive material.
  • Potentially results in lost productivity,
    especially if employees are busy updating
    profiles, etc.
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