Tips for Successful Mobile Video Advertising - PowerPoint PPT Presentation

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Tips for Successful Mobile Video Advertising

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Mobile video marketing has ended up being the most basic piece of any promoting blend as it can get shared, turn into a web sensation and connect with clients right away. – PowerPoint PPT presentation

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Title: Tips for Successful Mobile Video Advertising


1
Tips for Successful Mobile Video Advertising
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Tips for Successful Mobile Video Advertising
  • The most ideal approach to engage your audience
    and ensure the brand's presence.
  • 64 of customers are bound to purchase a product
    after watching a video.
  • Average time spent on devices used in an average
    day(in minutes)
  • Smartphones - 170
  • Computer- 120
  • Tablet - 75
  • Mobile video marketing has ended up being the
    most basic piece of any promoting blend as it can
    get shared, turn into a web sensation and connect
    with clients right away.

Source www.singlegrain.com
3
Tips for Successful Mobile Video Advertising
  • Optimize Your Videos for Low Bandwidth
    Connections
  • Marketers need to remember the length and quality
    of video promotion when targeting mobile phones.
  • Having grown up with short-structure content, so
    hold your video under 15 seconds long
  • Video files themselves contain various
    streamlining choices that you can use to improve
    their speed and execution.
  • Without effective optimization, video can be
    deferred for several milliseconds and megabytes
    of data transfer capacity can be squandered by
    guests simply attempting to play your recordings.

Source www.singlegrain.com
4
Tips for Successful Mobile Video Advertising
  • Optimize the Quality of Video with Advanced
    Streaming Techniques
  • Video quality is apparently one of the key
    factors in fulfilling your group of spectators.
  • There are some imaginative ways that video
    marketer can advance their video streams and
    increment quality without utilizing more
    information.
  • The marketer can utilize Multi-Codec Streaming,
    an innovation that lessens the requirement for a
    ton of transfer speed, which enables the player
    to stream the most proficient codec for that
    specific program that it's playing in.

Source www.singlegrain.com
5
Tips for Successful Mobile Video Advertising
  • Offer Something of Value for Your Target
    Audience
  • In order to create an effective and powerful
    video, you first need to have a reasonable
    thought of what you need to accomplish with it.
  • Would you like to concentrate on a specific item
    or administration? Or on the other hand, you
    simply need to show to your stunning organization
    culture?
  • Despite the fact that a definitive objective of
    any promoting and publicizing effort is to sell a
    greater amount of anything that you're offering,
    no one needs to see a showcase of your items
    every minute of every day.

Source www.singlegrain.com
6
Tips for Successful Mobile Video Advertising
  • Maintain Brand Consistency in Your Videos
  • A well-crafted and powerful video is one that can
    impart a distinct message in the briefest
    conceivable run time.
  • Keep the information in your video to the minimum
    necessities.
  • So don't spare a moment to incorporate an
    enormous and clear logo in your mobile video
    advertisement and keep the brand acknowledgement
    components reliable.

Source www.singlegrain.com
7
Tips for Successful Mobile Video Advertising
  • Your Video Should Make Sense without Sound
  • The essential role of music in any video ad is to
    multiply the impact that the advertisement makes
    on the watchers.
  • Be that as it may, in light of the fact that
    individuals keep their cell phones on them
    constantly, they are reluctant to play music as
    they (for the most part!) would prefer not to
    upset individuals around them.

Source www.singlegrain.com
8
Tips for Successful Mobile Video Advertising
  • Include Clear Call to Actions (CTAs)
  • CTAs are designated "call to action" for an
    explanation they cause clients to do what you
    need them to do.
  • The absence of CTA is one significant motivation
    behind why a few brands neglect to poke their
    watchers down the business channels in spite of
    incredible promotion. Each video must incorporate
    a source of inspiration.
  • The placement of your CTA matters a great deal
    and there are three area decisions
  • Pre-roll CTA Mid-roll CTA Post-roll CTA

Source www.singlegrain.com
9
Tips for Successful Mobile Video Advertising
  • Optimize for every single Major Platform
  • As an ever-increasing number of individuals are
    presently getting to web-based life by means of
    cell phones, video advertisers must set aside the
    effort to audit whether their substance is
    functioning admirably on every significant stage.
  • Every single social medium stages work diversely
    and for viable portable advertising, brands need
    to break down where the heft of spectators are
    today.

Source www.singlegrain.com
10
Tips for Successful Mobile Video Advertising
  • B2B Mobile Video Marketing
  • Most B2B advertisers know the significance of
    portable video promoting, however, it gets truly
    precarious with regards to the business to
    business showcasing.
  • With a touch of creative mind and innovativeness
    in the plan, everything from SaaS to marketing
    automation can be promoted in a connecting way
    that catches the watcher's consideration.

Source www.singlegrain.com
11
Tips for Successful Mobile Video Advertising
Mobile video advertising is the most ideal
approach to draw in your group of spectators and
guarantee your image's essence at the purpose of
procurement. As an indispensable segment of your
substance showcasing, it is significant for you
to comprehend that video promoting will keep on
advancing as online social media plays a more
critical role in shaping the future of video
marketing.
Source www.singlegrain.com
12
About C Com Digital
13
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