Title: Bradley Witham – A Successful Marketing Strategist
1Bradley Witham A Successful Marketing Strategist
2Bradley Witham is a professional marketing
strategist with over 13 years of rich experience.
He has lent his consulting services to a variety
of companies and individuals, thereby helping
them penetrate the market and achieve
recognition. His clients recognize him as one of
the most talented marketing consultants in the
area and his business has increased mostly by
word of mouth advertising.
3Although it will vary from field to field,
Bradley Witham proposes a general outline for
creating a strategy. This is the format that he
has experimented with on innumerable occasions
and tends to work the best.
4Do A General Assessment This entails checking
your current marketing materials and seeing what
is working and what is not. Any channel or method
that is yielding any results can be kept. Even
the channels that are not performing at all,
should be reanalyzed. At this stage, you will
just be checking what to throw out.
5Charting Out Goals Before proceeding to pen
down the strategy, you must have the end goal and
the smaller goals in mind. If you cant
specifically spell what those need to be, then
you need sit down and really think hard about
what you are trying to achieve.
6Targeting Your Audience Next on the list is
figuring out who or where your target audience
is, and when they are active. Without knowing the
answer to this crucial question, you can create
strategies all you want, but if you project them
at the wrong group of people, you will be wasting
time, money, and effort.
7Conduct Research Research is the backbone of
any strategy, and not enough can be said about
its importance. Without knowing the proper
information about the audience, product, modes of
marketing costs associated etc, you will not be
able to guide the ship in the right direction.
8Strategy Time According to Bradley Witham, the
most important thing to remember is that you have
to implement you marketing strategy with full
force to achieve the desired effect in terms of
results. Make sure to clearly define everything
including budget which is most important.
9Thank You Bradley Witham