About Print Media Advertisement - White Star Media

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About Print Media Advertisment
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White Star Media carries a wealth of experience
in print media marketing via our expertise in
planning and buying for our customer acquisition
marketers that has become the cornerstone of our
success. Our ability to research and project
return on investment spend for our clients has
been at the core of our success. Our planning and
buying team accurately measures the most
profitable media channels available for each
advertising offer we represent.
www.whitestarmediainc.com
1.914.693.8700
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Consumer Magazines
White Star Media, Inc. is a NY Marketing Agency
that works with over 100 different consumer
Magazine Brands across several categories
including Womens Service, Lifestyle, General
Editorial, Business, Tabloids, Newsweeklies and
Enthusiast Titles. Our extensive magazine
network, along with our long standing publisher
relationships, guarantees our clients the highest
opportunity to achieve success for their offer
and their brand units. Print media marketing is
one of our core strengths and an integral part of
our success.
www.whitestarmediainc.com
1.914.693.8700
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Daily ROP Newspapers
With access to over 500 Daily Newspapers, we
provide the highest national, regional and metro
market penetration for our clients campaigns.
Based on our designed Remnant Standby program,
White Star delivers the discount levels needed to
create a consistently profitable ROI for our
Advertisers. Our Print Media Buying expertise and
our ability to leverage our Newspaper Advertising
Buyers.
www.whitestarmediainc.com
1.914.693.8700
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Package Insert Programs
These inserts travel along with customer
merchandise shipments from over 200 Direct
Marketing Companies. The packages provide a
highly targeted implied endorsement, along with
benefit of a timely message to a mail-order
purchaser. Direct Response Advertising driven
marketers can purchase segmentation by a demo
select zip code and customer profile basis. Print
Media Marketing driven clients have benefited
from this channel by utilizing a variety of
channels within this universe.
www.whitestarmediainc.com
1.914.693.8700
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Single Sheet Inserts
Single sheet inserts are one or two sided full
page, pre-printed Bind-In Cards, which are
printed on heavy card stock and inserted into
Magazines or Newspapers. SSI units are very
responsive and can deliver considerably higher
conversions than on page advertising units.
Several White Star clients have developed full
scale successful media plans using the SSI unit
exclusively. SSI units are an effective direct
response advertising tool.
www.whitestarmediainc.com
1.914.693.8700
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Sunday Supplements
With access to over 500 Daily Newspapers, White
Star Media, Inc. Is able to provide the highest
national, regional and metro market penetration
for our clients campaigns. Based on our designed
Remnant Standby program, White Star delivers the
discount levels needed to create a consistently
profitable ROI for our Advertisers. Newspaper
advertising buyers and Magazine advertising
buyers alike are attracted to this direct
response advertising driven channel.
www.whitestarmediainc.com
1.914.693.8700
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Target Co-op Mailings
Co-op programs are a highly cost effective mass
media vehicle that allows for segmented
geographical targeting. Direct Response
Advertising offers are mailed inside a 4-Color
Envelope or Insert Wrap delivered weekly or
monthly via first class mail. White Star Media,
Inc. has yielded consistently strong results from
using Valpak, Money Mailer and other related
Co-op marketing programs. Our long standing media
vendor relationships have allowed us to work on
behalf of Marketing agencies and clients alike to
provide preferential pricing for our clients. Our
expertise in this sphere has proved extremely
beneficial to our ROI driven customers.
www.whitestarmediainc.com
1.914.693.8700
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Print Media Planning and Buying
White Star Media has been immersed in direct
response advertising and print media buying
placements for our direct-to consumer clients for
over 12 years. As a marketing agency in NY, our
relationships with many of the worlds largest
media companies is geographically close, but more
importantly, we have deep relationships
respectively with many of these media channels
directly.
www.whitestarmediainc.com
1.914.693.8700
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Contact Us
White Star Media Corporate Office 1 Bridge
Street Suite 130 Irvington, NY 10533 Main Phone
914.693.8700 Main Fax [phone] http//www.wh
itestarmediainc.com
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