How to Search Engine Optimization - PowerPoint PPT Presentation

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Title:

How to Search Engine Optimization

Description:

learn about the basic factors involved in seo etc on-page off-page and link building etc. for more details visit – PowerPoint PPT presentation

Number of Views:12
Updated: 27 June 2015
Slides: 9
Provided by: miang
Category: Other

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Transcript and Presenter's Notes

Title: How to Search Engine Optimization


1
Search Engine Optimization
  • Getting your website high ranking in search
    Engine.
  • On-Page SEO checklist
  • Setting up website
  • Optimizing articles
  • Keyword selection
  • Keyword density
  • Keyword prominence
  • Keyword proximity
  • Meta titles and meta descriptions
  • Better permalinks
  • Interlinking

2
Search Engine Optimization
  • Off-Page SEO
  • Social profiles
  • Verifying website in Google
  • Verifying website in Bing
  • Submitting site maps to Google and Bing
  • Update the post after regular intervals
  • Add video to post
  • Upload video to media channels

3
Search Engine Optimization
  • Link Building
  • Link Building using following methods
  • Blog directories
  • Blog commenting
  • Submitting articles
  • Video Blogging
  • Submitting slides to slide sharing websites
  • Guest Posting
  • Social Bookmarking websites.

4
Search Engine Optimization
  • More on Off-Page SEO
  • robots.txt file
  • Domain Authority
  • Page Authority
  • Alexa Rank
  • Google Page Rank
  • Bounce Rate
  • LSI Keywords

5
Search Engine Optimization
  • SEO Tools
  • SerpBook
  • Long Tail Pro
  • Mooncy
  • Alexa
  • Smallseotools
  • Broken link checker
  • Backlink checker

6
Search Engine Optimization
  • Google Algorithms
  • Google Panda Algorithm
  • Low Quality Content
  • Copied Content
  • Thin Content
  • Above the Fold Content
  • Bad Website Structure
  • Duplicate Content
  • Google Penguin Algorithm
  • Unnatural Backlinks
  • Paid Backlinks
  • Keyword Stuffing (Over Optimization)
  • Bad Anchor Texts
  • Irrelevant Backlinks

7
Search Engine Optimization
  • SEO of custom website
  • lthtmlgt
  • ltheadgt
  • lttitlegtThis is the title for SEOlt/titlegt
  • ltmeta name"description" content"Learn how to
    blog and perform search engine optimization"/gt
  • ltmeta name"keywords" contenthow to blog, seo,
    search engine optimization"/gt
  • ltmeta name"author" contentMian Aurangzeb"/gt
  • lt/headgt
  • ltbodygt
  • lth1gtThis is the titlelt/h1gt
  • lt/bodygt
  • lt/htmlgt

8
Earn money
  • When you have a well optimized website or
    blog you can earn some handsome money by
    monetizing it with some suitable ad network. Some
    popular networks given as.
  • Google Adsense
  • Media.net
  • Infolinks
  • BuySellAds
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