scormupload

1
Presentation OnDigital Signages
2
What is Digital Signage?
When people say Digital Signage, theyre
talking about digital displays used to inform and
persuade and its popping up in public spaces all
over the world. Digital signage, in its
simplest form is the transmission of a
video programming to your target audience. It is
used to display content for many different
purposes including advertising and informational
purposes. The below image is one of the examples
of digital signage
3
How does Digital Signage work?

• The primary components used for setting up
  digital signage are LED/LCD boards for display, a
  central content management system and media
  players.
• The biggest advantage of opting for digital
  signage is the fact that the content can be
  easily updated or modified.
• The digital signage system supports many popular
  operating systems like Android, Windows, and iOS,
  etc.
• The current advancements in digital signage
  industry include 3D display and interactive
  boards.

4
What Kind of Content can be shown in Digital
Signage?

• Cloud Based Solution
• Free Support and Updates
• Web pages
• Polls, surveys and contests
• Cable feeds and streaming
• Social media and other RSS feeds
• Upload Media
• Multi Screen Support
• Gadgets

• Text and graphics
• Video and Flash with audio
• PowerPoint
• Content scheduling
• Interactive wayfinding and
• directories
• Weather, news and stock updates
• Multi OS
• Downloads
• Content Push Pull

5
What Kind of Content can be shown in Digital
Signage?

• Unrivalled hardware support
• Creating Static logos
• Publishing Rights
• Cable feeds and streaming
• Multi Screen Support
• Clustered load balancing
• Remote Deployment
• USB and Licensing

• Editing Images
• Create Layouts
• Mega HD Video Walls
• Data Integration
• Monitoring and Reporting
• Central and Local control
• of the Screens
• Dash board View
• Playlist

6
Some of the major Players in this Industry

• Xtreme Media
• Wallflower
• 3M India
• Visix
• Signagelive
• Scala
• AVS Signage and Visuals

7
How Digital signages can be used in todays world?

• Companies use digital signage to welcome
  visitors, show meeting schedules, or tell
  employees whats for lunch.
• Maybe students are reminded that registration
  ends tomorrow or directed to interactive
  wayfinding on touchscreens to find their way
  around campus.
• As the day comes to a close, screens in your
  facility might show local weather and traffic so
  that people can plan their commutes. What you
  show is really only limited by what you can
  imagine and create.

8
Digital Signage Market in India

• At present, LCD based digital signage systems
  have accounted for majority of the market share,
  however, in the forecast period, LED based
  digital signage systems are projected to grow
  with highest rate than other competing display
  technologies. Power efficiency and better picture
  quality are the factors that are driving the
  market for LED based digitals signage systems in
  the country.
• Amongst all regions, western region in India is
  playing vital role for the growth of the overall
  Indias digital signage systems market.
  Increasing investments, urbanization and growing
  organized retail sector have contributed for the
  growth of this region.
• Buyers also find these advertisements to be more
  engaging and it makes them willing to spend more
  time exploring the product.

9
Future of Digital Signages in India

• The future of Digital Signage in India is
  definitely on the stronger side. Video walls,
  that inculcate digital signage, could be the next
  big thing in shopping and advertisement industry
  in India. So India is already gearing up for
  digital signage era.
• Although, in the coming years, larger size
  screens are expected to gain grounds in Indian
  market. Increasing demand for large size displays
  in outdoor applications is anticipated its
  penetration in the country.
• According to a report from 6Wresearch, Digital
  signage systems market in India is in its nascent
  stage, which is expected to witness remarkable
  growth over the next five years. In India,
  digital signage systems are primarily found at
  indoor applications, but the market is expected
  to witness adoption in outdoor applications as
  well.
• India digital signage systems market is projected
  to reach 524 million by 2019, growing at a CAGR
  of 25.8 during 2014-19.

10
Thank You