Introduction of SEO

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SEO (Search engine optimization)
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search engine optimization (SEO)
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What is search engine optimization (SEO)?

• SEO Definition
• Search Engine Optimization (SEO) Is The Process
  Of Getting Traffic From The Free, Organic,
  Editorial Or Natural Listings On Search
  Engines.
• All Major Search Engines Such As Google, Yahoo
  And Bing Have Such Results, Where Web Pages And
  Other Content Such As Videos Or Local Listings
  Are Shown And Ranked Based On What The Search
  Engine Considers Most Relevant To Users. Payment
  Isnt Involved, As It Is With Paid Search Ads.

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Advantages of search engine optimization (SEO)

• Your Website Will Be Found
• Improve Your Competitive Edge
• Expand Your Customer Base And Target Audience
• Cost Effective Long Term Standings
• Free Traffic, Targeted Traffic
• HIGHER SALES (ROI) And GLOBAL REACH
• All The Results Can Be Measured
• Better Conversion (Sales)
• Pull Marketing Increased Visibility
• Your Own 24 Hour Marketing Team And Shop Front

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Disadvantages of search engine optimization (SEO)

• Often, Websites Are Never Indexed By The Search
  Engines
• After Sites Are Indexed, Often They Are Not
  Indexed For Specific Keyword(s)
• Website Owners Have No Idea Which Search Terms
  Would Really Be Best To Drive Traffic
• Fresh Content Is Very Important, But Hard To Keep
  Up With
• Domain Age Plays A Role
• Its Hard Work And Time Consuming
• No One Really Understands How Google Works
• If Your Competition Is High, It Gest More
  Difficult
• Takes A Long Time To See The Best Results
• Gestation Period Is Long
• On Going Process

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Basic search engine optimization (SEO) strategy

• Research, Research, Research, Research, Etc
• Keyword Research (What Keywords Are You Going To
  Target?)
• Build A Kick Ass Website (Ryan And Co)
• Make SEO Friendly Urls (Anton-is-cool Instead Of
  Anton.Php?Idxyz)
• Unique And Relevant Titles On Every Page
• Write For Users, Create Great Unique Content
  (Content Is King)
• Optimize Content To Include Keywords (Use
  Selected Keywords Once Every 100 Words)
• Use Your Keywords As Anchor Text When Linking,
  Use Alt Text Title Text In Links
• Name Images To What They Represent (Add Alt Text
  Title Text)
• Build Links Intelligently (Link Smartly)
• Create A Sitemap (Submit To Google And Bing
  Webmasters Htmlxml)
• Include Website Analytics (Google Analytics)

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About Us

• Inventateq Is Providing 100 Guaranteed JOB
  Placements Real Time Training Courses On
  Software Testing, Digital Marketing, PHP Mysql,
  Oracle SOA , Core .NET And Advanced .NET And JAVA
  Training Facility In BTM, Bangalore. We Have
  Helped Freshers, Working Professionals
  Incorporate The Knowledge In To Their Minds
  Through Hands-on Real Time Training Giving Them
  100 Placements .

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Contact Us
687, First Floor, 29th Main, 3rd Cross, Near AXA
Company Signal, BTM Layout 2nd Stage, Bangalore,
Karnataka 560076, Phone [phone],
08042108236
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