Evaluation Q1

1
In what ways does your media product use, develop
or challenge forms and conventions of real media
products

• Joe Robertson

2
Conventions of filmmaking

• Editing In our film we use insert cuts, for
  example, the car ignition. This acts as a match
  on action and avoids missing minor details in our
  film. In places, our editing is very fast paced
  to add tension to the more spooky parts of our
  film. Moreover, the second half of our film
  (post-crash) is in black and white, this shows a
  clear contrast in the two halves of our film and
  creates curiosity for the audience.
• Cinematography We used a plethora of shots to
  achieve a higher grade for example, extreme
  close ups, tracking, low angled shots etc this
  adds to the professionalism of our film and makes
  it easier to watch.
• Mise en scene and sound The first half of our
  film we used a lot of high key lighting which
  challenges the typical conventions of a
  psychological thriller. However, in the second
  half of the film we used low key lighting and had
  it in black and white, thi sis much more
  conventional and adds to the tension of our genre.

3
Short Film Narrative

• Our film was heavily based around the dangers of
  drink driving, this was a clear message that we
  wanted to get to our audience. Moreover, as our
  audience is teenagers, we wanted them to
  understand the dangers of peer pressure, this is
  a theory that is heavily applied in our film. In
  addition to this, we included a twist-ending,
  this was crucial two our plot and allowed us to
  foreshadow the ending throughout the film.

4
Genre

• Throughout our film we use foreshadowing in the
  dialogue to hint at the events that will unfold,
  this is a typical convention seen in a
  psychological thriller
• Enigma code Car Crash, this draws the audience
  in and makes them wonder what the car crash has
  caused
• Action codes Mysterious waking up of Olivia,
  people already creepily sat on the bed. 4 cups of
  tea scene where the other 3 disappear. Contrast
  to typical conventions
• We only had this after the car crash event had
  occurred. Whereas, a typical convention in a
  psychological thriller would be to have a dark
  setting and mood from the start. We avoided this
  as we wanted the audience to see a clear contrast
  before and after the car crash, to show that
  something unnerving has occurred

5
Short film screenshots
Two Shot
Insert Cut
Over the shoulder shot
Close up
Low Angle Shot and black and white editing
High Angle shot
Match-on-Action
6
Double Page Spread Conventions
Bubble quote in interview very conventional
Colour scheme consistent throughout
Magazine name and section (conventional)
Article with questions in bold (very conventional
High key lighting for the photo makes it stand
out
Consistent theory through film, DPS and poster
Review adds originality to the article
7
Poster Conventions
Actors names at the top challenges conventions
but works well
All basic film poster conventions are covered
Black and red complies with Genre
Reviews a key part to a film poster, give the
audience an insight
Simplistic layout making it not confusing
Image colours foreshadowing events of the film
Stand out tagline to give the drink driving
theory impact
Age rating very conventional