Title: AGI software solutions
1DIGITAL MARKETING
Strategies focused on increasing the reach and
visibility for E-commerce Business
2Why to OPT digital marketing?
- To reach audience in the shortest possible of
time with the intention of sales and marketing
approach using online platforms such as Facebook,
Twitter, Google , Blogger, Forums. - It will improve the visibility in all the search
engines like Google, Yahoo, Ping etc. and to
increase online traffic and ultimately making the
E-commerce website more popular. - It will help to reach your specific and target
audience globally and through effective content. - Very high possibility of converting visitors into
customers - It is very cost effective when compare to
traditional marketing procedures.
3Digital Marketing
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
Email Marketing
Pay Per Click (PPC) Search Display Ad
4Search Engine Optimization (SEO)
As a business owner we would like to get our
website popular in the online world. For this
purpose, smart work always matters. Here is how
SEO can do this magic easily and effectively
Definite Increase in Website Traffic
Increased website usability
Long-Term Standings Over the Web
Million of websites on the web, SEO makes you
stand out in competitive world to take your
business to the next level
Better ROI (Return on Investment) than normal
advertisements
Quantifiable results
5Search Engine Optimization (SEO)
6Social Media Marketing (SMM)
SMM is a form of internet marketing that utilizes
social networking websites as a marketing tool.
It is to produce content that user will share
with their social network to help in increasing
the brand exposure and broaden customer reach.
Increase in brand recognition
More opportunities to convert visitors to
customers
High conversion rate
Increase inbound traffic
Decrease marketing cost
7Social Media Marketing (SMM)
8SMM Stats
SMM stats globally
SMM stats in India
9Types of ads on facebook to generate traffic
Sponsored Ad
Multi-product Ad
Domain Ad
10Organic way of generating traffic via FB pages
11Way to generate traffic using Twitter
Using short and Provocative Tweets
Using tags
Using _at_ mentions
Retweeting
Visually appealing images
12Email Marketing
Email Marketing is the most effective way of
directly effecting the bottom line and actually
growing the business.
It draws more web traffic
Establish profitable relationship with customer
Boosting of sales
Perfect deliverability
Cheaper price
13Pay Per Click (PPC)
Pay Per Click marketing is a way of using search
engine advertising to generate click to your
website rather than earning those click
organically
Its good for searcher
Its good for advertisers
Its good for search engine
Its generate leads at low cost
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