MKT 421 EDU The learning interface/mkt421edudotcom - PowerPoint PPT Presentation

About This Presentation
Title:

MKT 421 EDU The learning interface/mkt421edudotcom

Description:

FOR MORE CLASSES VISIT www.mkt421edu.com This Tutorial contains 2 Different Sets of Papers for all Assignments MKT 421 Week 1 Individual Assignment Favorite Brand Paper (2 Papers) MKT 421 Week 1 Discussion Question 1 MKT 421 Week 1 Discussion Question 2 MKT 421 Week 2 Individual Assignment Marketing Mix Presentation (2 PPT) MKT 421 Week 2 Individual Assignment Personal Branding Plan Paper (2 Papers) MKT 421 Week 2 Discussion Question 1 MKT 421 Week 2 Discussion Question 2 – PowerPoint PPT presentation

Number of Views:13
Slides: 45
Provided by: nareshh008

less

Transcript and Presenter's Notes

Title: MKT 421 EDU The learning interface/mkt421edudotcom


1
MKT 421EDU The learning interface/mkt421edudotcom
2
MKT 421 EDU The learning interface
MKT 421 Entire Course (2 Sets) FOR MORE
CLASSES VISIT www.mkt421edu.com   This
Tutorial contains 2 Different Sets of Papers for
all Assignments MKT 421 Week 1 Individual
Assignment Favorite Brand Paper (2 Papers) MKT
421 Week 1 Discussion Question 1 MKT 421 Week 1
Discussion Question 2 MKT 421 Week 2 Individual
Assignment Marketing Mix Presentation (2 PPT) MKT
421 Week 2 Individual Assignment Personal
Branding Plan Paper (2 Papers) MKT 421 Week 2
Discussion Question 1 MKT 421 Week 2 Discussion
Question 2
3
MKT 421 EDU The learning interface
MKT 421 Entire Course And Final Guide FOR
MORE CLASSES VISIT www.mkt421edu.com   MKT 421
Entire Course And Final Guide
4
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide (New) FOR MORE
CLASSES VISIT www.mkt421edu.com   1.
Blending the firm's promotion efforts to convey a
complete and consistent message is the goal of
Sales management communications.
Integrated promotional marketing. Sales
promotion communications. Integrated
marketing communications.
5
MKT 421 EDU The learning interface
MKT 421 Entire Course (2 Sets) MKT 421 Final
Exam Guide 1 FOR MORE CLASSES VISIT
www.mkt421edu.com   1) Which of the following
statements best describes the modern view of
marketing?   2) Predicting what types of
bicycles different customers will want and
deciding which of these customers the business
will try to satisfy are activities a firm should
do as part of   3) For Tesla, a new firm that
makes an electric sports car, estimating how many
competitors will make electric vehicles and what
kinds they will make, is
6
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 2 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) According to the
text, marketing means 2) Which of the following
statements best describes the modern view of
marketing? 3) Predicting what types of bicycles
different customers will want and deciding which
of these customers the business will try to
satisfy are activities a firm should do as part
of
7
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 3 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) For Tesla, a new
firm that makes an electric sports car,
estimating how many competitors will make
electric vehicles and what kinds they will make,
is   2) Predicting what types of bicycles
different customers will want and deciding which
of these customers the business will try to
satisfy are activities a firm should do as part
of   3) Which of the following statements best
describes the modern view of marketing?  
8
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 4 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) Predicting what
types of bicycles different customers will want
and deciding which of these customers the
business will try to satisfy are activities a
firm should do as part of 2) For Tesla, a new
firm that makes an electric sports car,
estimating how many competitors will make
electric vehicles and what kinds they will make,
is 3) According to the text, marketing means
A. Selling. B. Advertising.
9
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 5 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) Predicting what
types of bicycles different customers will want
and deciding which of these customers the
business will try to satisfy are activities a
firm should do as part of 2) For Tesla, a new
firm that makes an electric sports car,
estimating how many competitors will make
electric vehicles and what kinds they will make,
is 3) According to the text, marketing means
4) Which of the following statements regarding
marketing strategies is FALSE?
10
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 6 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) According to the
text, marketing means 2) For Tesla, a new firm
that makes an electric sports car, estimating how
many competitors will make electric vehicles and
what kinds they will make, is 3) Which of the
following statements best describes the modern
view of marketing? 4) Which of the following
statements regarding marketing strategies is
FALSE?
11
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 7 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) According to the
text, marketing means 2) Predicting what types
of bicycles different customers will want and
deciding which of these customers the business
will try to satisfy are activities a firm should
do as part of 3) Which of the following
statements best describes the modern view of
marketing? 4) Which of the following statements
regarding marketing strategies is FALSE?
12
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 8 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) Predicting what
types of bicycles different customers will want
and deciding which of these customers the
business will try to satisfy are activities a
firm should do as part of 2) For Tesla, a new
firm that makes an electric sports car,
estimating how many competitors will make
electric vehicles and what kinds they will make,
is 3) According to the text, marketing means

13
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 9 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) For Tesla, a new
firm that makes an electric sports car,
estimating how many competitors will make
electric vehicles and what kinds they will make,
is 2) Which of the following statements best
describes the modern view of marketing? 3)
According to the text, marketing means 4)
Professional Dental Supply has been successfully
selling dental instruments to dentists for the
past 20 years, and has developed strong customer
relations.
14
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide 10 FOR MORE CLASSES
VISIT www.mkt421edu.com   1) According to the
text, marketing means 2) For Tesla, a new firm
that makes an electric sports car, estimating how
many competitors will make electric vehicles and
what kinds they will make, is -macro dilemma.
3) Which of the following statements best
describes the modern view of marketing? 4)
Professional Dental Supply has been successfully
selling dental instruments to dentists for the
past 20 years
15
MKT 421 EDU The learning interface
MKT 421 Final Exam Guide All 10 Sets FOR MORE
CLASSES VISIT www.mkt421edu.com   MKT 421
Final Exam Guide 1 MKT 421 Final Exam Guide 2 MKT
421 Final Exam Guide 3 MKT 421 Final Exam Guide
4 MKT 421 Final Exam Guide 5 MKT 421 Final Exam
Guide 6
16
MKT 421 EDU The learning interface
MKT 421 Week 1 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com   Select an
organization with which you are familiar. How
does your selected organization use the different
components of the marketing mix? How does the
marketing mix affect the development of your
selected organizations marketing strategy and
tactics? How can your selected organization use
quantifiable elements to evaluate, monitor, and
control marketing effectiveness?
17
MKT 421 EDU The learning interface
MKT 421 Week 1 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com   Assume you
are the newly hired marketing manager of a
company. As you spend time with other peer
marketing managers, you realize that the company
doesnt place an emphasis on planning within the
marketing organization. Why is planning important
in marketing? What are the essential components
of a marketing plan? How would you convince your
supervisor that the marketing department should
produce formal marketing plans?
18
MKT 421 EDU The learning interface
MKT 421 Week 1 Individual Assignment Defining
Marketing FOR MORE CLASSES VISIT
www.mkt421edu.com   Resource University
Library Write a 700- to 1,050-word paper in which
you define marketing. Include in your paper your
personal definition of marketing and definitions
from two different sources. Based on these
definitions, explain the importance of marketing
in organizational success. Provide at least three
examples from the business world
19
MKT 421 EDU The learning interface
MKT 421 Week 1 Individual Assignment Favorite
Brand Paper (2 Papers) (New) FOR MORE CLASSES
VISIT www.mkt421edu.com   This tutorial
contains 2 different papers Write a 750- to
1,000-word paper in which you identify your
favorite brand and explain why it is your
favorite. In the paper you should do the
following Identify a brand about which you are
passionate. Explain a minimum of three reasons
why you are passionate about this brand. Respond
to the following questions Is the company
successful in building loyal customer
relationships across different groups?
20
MKT 421 EDU The learning interface
MKT 421 Week 2 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com   What is
marketing research? How has the Internet affected
marketing research? As a part of your answer,
address time, cost, approaches, and validity. Why
is marketing research important to developing
marketing strategy?
21
MKT 421 EDU The learning interface
MKT 421 Week 2 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com   What is
competitive intelligence? What is the importance
of competitive intelligence and analysis in
modern-day marketing? How can a companys
marketing organization ensure that it is able to
identify newly emerging competitors in time to
plan and execute an effective marketing strategy
in response to these competitors?
22
MKT 421 EDU The learning interface
MKT 421 Week 2 Individual Assignment Marketing
Mix Presentation (2 PPT) FOR MORE CLASSES VISIT
www.mkt421edu.com   This Tutorial contains 2
Different PPT Select a company currently
experiencing marketing changes.   Create a
6-slide Microsoft PowerPoint presentation
(including a title slide) that analyzes that
company's marketing mix Each of the four P's
should be addressed on its own slide. The final
slide should analyze the changes this company is
experiencing and the driving forces behind the
changes.
23
MKT 421 EDU The learning interface
MKT 421 Week 2 Individual Assignment Marketing
Mix FOR MORE CLASSES VISIT www.mkt421edu.com
  Resources University Library, Internet Write
a 1,400- to 1,750-word paper in which you
describe the elements of the marketing mix
(product, place, price, and promotion). In
addition, select an organization with which you
are familiar and describe how each one of the
four elements of the marketing mix affects the
development of the organizations marketing
strategy and tactics. Describe how each element
is implemented. Specifically identify your
selected organization and the industry in which
it exists.
24
MKT 421 EDU The learning interface
MKT 421 Week 2 Individual Assignment Personal
Branding Plan Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt421edu.com   This Tutorial
contains 2 Different Papers Write a 750- to
1000-word paper that does the following Summarize
s your background and what makes you unique in a
1-paragraph elevator pitch Identifies 3 to 4
companies you want to work for, and an
explanation as to why Identifies the best methods
for contacting those companies and engaging those
who might influence the hiring decision Format
your paper consistent with APA guidelines.
25
MKT 421 EDU The learning interface
MKT 421 Week 2 Team Assignment Marketing Plan
Phase 1 FOR MORE CLASSES VISIT
www.mkt421edu.com   Resources University
Library, Internet Create a new product or service
for an existing organization. This product or
service will be the basis for your Marketing
Plan Paper. Obtain your instructors approval of
your product or service before beginning this
project. Write a 1,400- to 1,750-word paper to
include the following An overview of the
existing organization A description of the new
product or service An explanation of the
importance of marketing to your selected
organizations success
26
MKT 421 EDU The learning interface
MKT 421 Week 3 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com   Select a
product with which you are familiar. What stage
is your selected product at in the product life
cycle? Provide rationale for your answer. Based
on your knowledge of the product life cycle, what
types of changes will occur to your selected
product as it continues through the product life
cycle? How will this affect the marketing of your
selected product?
27
MKT 421 EDU The learning interface
MKT 421 Week 3 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com   Select a
product or service. Then select three different
organizations that provide your selected product
or service and compare the prices associated with
your selected product or service. What is the
difference between the prices among the different
organizations? What is the rationale for this
difference?
28
MKT 421 EDU The learning interface
MKT 421 Week 3 Individual Assignment Marketing
Research Paper FOR MORE CLASSES VISIT
www.mkt421edu.com   Resources University
Library, Kudler Fine Foods Virtual Organization Us
e the Virtual Organization link on the student
website to access additional company information
on Kudler Fine Foods. Write a 1,050- to
1,400-word paper in which you justify
the importance of marketing research in the
development of Kudler Fine Foods marketing
strategy and tactics, and identify the
areas where additional market research is needed.
Analyze the
29
MKT 421 EDU The learning interface
MKT 421 Week 3 Individual Assignment Perceptual
Map Presentation (2 Sets) (New) FOR MORE
CLASSES VISIT www.mkt421edu.com   This
tutorial contains 2 different papers Review
"perceptual mapping" located on the Week 2 ERR
page. Review the example perceptual map in
Exhibit 4-14 in Ch. 4 of Basic Marketing.
Select an industry with many competitors.
Select two key variables that segment the
competition.
30
MKT 421 EDU The learning interface
MKT 421 Week 3 Team Assignment Marketing Plan
Phase 2 FOR MORE CLASSES VISIT
www.mkt421edu.com   Resources University
Library, Internet Use the product or service you
selected for your Marketing Plan Phase I
Paper. Write a 1,400- to 1,750-word paper in
which you address the following Identify the
segmentation criteria that will affect your
target market selection. Identify your target
market. Describe the organizational buyers and
consumers of your product or service and the
factors that influence their purchasing
decisions. Discuss how these factors will affect
31
MKT 421 EDU The learning interface
MKT 421 Week 3 Team Assignment Strategy and
Positioning Paper (2 Papers) (New) FOR MORE
CLASSES VISIT www.mkt421edu.com   This
tutorial contains 2 different papers Select a new
product or service that will be launched by
either an existing organization or one you will
create. This product or service will serve as the
basis for the Marketing Plan you will write
throughout the course. Obtain your instructor's
approval of your product or service before
beginning this project. Write a 2,800- to
3,500-word paper that includes the following An
overview of the organization
32
MKT 421 EDU The learning interface
MKT 421 Week 4 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com   What is a
distribution channel? What is the relationship
between channels of distribution and logistics?
How does geographical location affect your
selection of distribution channels?
33
MKT 421 EDU The learning interface
MKT 421 Week 4 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com   What are the
similarities and differences between promotional
push strategies and promotional pull strategies?
What is an example of a situation in which an
organization would use a push strategy? What is
an example of a situation in which an
organization would use a pull strategy?
34
MKT 421 EDU The learning interface
MKT 421 Week 4 Individual Assignment Blue Ocean
Strategy Paper (2 Papers) FOR MORE CLASSES
VISIT www.mkt421edu.com   This Tutorial
contains 2 Different Papers Write a 750- to
1,000-word paper that describes the importance of
blue ocean strategy and identifies a product or
service that would be considered a blue ocean
move. Include the following A description of
blue ocean strategy and its importance A product
or service that might be considered a blue ocean
move and why An alternative red ocean move for
the same product or service along with the pros
and cons of that strategy Format your paper
consistent with APA guidelines.
35
MKT 421 EDU The learning interface
MKT 421 Week 4 Individual Assignment Using
Perceptual Maps in Marketing Simulation FOR
MORE CLASSES VISIT www.mkt421edu.com   Resource
s Using Perceptual Maps in Marketing
simulation Complete the simulation, Using
Perceptual Maps in Marketing, located on the
student website. Write a 1,050- to 1,450-word
summary in which you address the following For
each of the three major phases in the simulation,
describe The situation Your recommended
solutions, including why Your results Summarize
the different marketing components addressed in
36
MKT 421 EDU The learning interface
MKT 421 Week 4 Team Assignment Marketing Plan
Phase 3 FOR MORE CLASSES VISIT
www.mkt421edu.com   Resources University
Library, Internet Use the product or service you
selected for your Marketing Plan Phase I Paper.
Write a 1,400- to 1,750-word paper to include
the following information Describe the
attributes of your product or service in
detail. Describe the pace at which your product
will move through the product life cycle and the
factors that will affect its movement.
37
MKT 421 EDU The learning interface
MKT 421 Week 4 Team Assignment Product,
Pricing, and Channels Paper Paper (2 Papers)
(New) FOR MORE CLASSES VISIT
www.mkt421edu.com   This tutorial contains 2
different papers Use the product and organization
you identified in your Week 3 Strategy and
Positioning Paper. Write a 1,500- to 2,000-
word paper that includes A detailed description
of the features of your product or service
including how it solves the needs of your target
market A description of how your marketing
efforts will change with each phase in the
product life cycle
38
MKT 421 EDU The learning interface
MKT 421 Week 5 Discussion Question 1 FOR MORE
CLASSES VISIT www.mkt421edu.com   Florida's
Department of Citrus and a coalition of consumer
groups have launched an attack on your company
for deceptive marketing because your company
markets its SunShine drink as fruit juice even
though the drink contains less than 5 fruit
juice. Marketing SunShine drink as a fruit juice
leads parents to believe that they are purchasing
a healthy juice for their children. What ethical
and moral issues are involved in this situation?
39
MKT 421 EDU The learning interface
MKT 421 Week 5 Discussion Question 2 FOR MORE
CLASSES VISIT www.mkt421edu.com   You are the
marketing manager for a leading coffee chain.
Your company has made the decision to expand
internationally, specifically into China. What
are some environmental factors that you will need
to consider in marketing your coffee in China?
Which of one of these factors would have the
largest effect on the companys marketing
strategy? Explain why.
40
MKT 421 EDU The learning interface
MKT 421 Week 5 Individual Assignment
Environmental Factors FOR MORE CLASSES VISIT
www.mkt421edu.com   Resources University
Library, Internet Select an organization with
which you are familiar that conduct both domestic
and global marketing. Write a 1,050- to
1,400-word paper in which you identify the
environmental factors that affect global and
domestic marketing decisions. Address the
following as they relate to the organizations
marketing decisions
41
MKT 421 EDU The learning interface
MKT 421 Week 5 Individual Assignment Map the
Supply Chain Paper (2 Sets) (New) FOR MORE
CLASSES VISIT www.mkt421edu.com   This
tutorial contains two sets of Paper Select an
industry. Write a 750- to 1,000-word paper that
identifies each link in the supply chain and the
purpose and value in each.
42
MKT 421 EDU The learning interface
MKT 421 Week 5 Team Assignment Final Marketing
Plan and Presentation (2 sets) (NEW) FOR MORE
CLASSES VISIT www.mkt421edu.com   This
tutorial contains two sets of Paper and
Presentation Combine your Strategy and
Positioning and Product, Pricing, and Channels
papers along with your promotional strategy into
a single Marketing Plan. Write a 6,000- to
7,000-word paper that integrates your previous
Learning Team assignments into a final Marketing
Plan. In addition to your previous papers,
include the following Your promotional strategy
for your product
43
MKT 421 EDU The learning interface
MKT 421 Week 5 Team Assignment Marketing Plan
Final Paper and Presentation FOR MORE CLASSES
VISIT www.mkt421edu.com   Resources
University Library, Internet Use the Marketing
Plan Outline listed on the student website as a
guide. Write a 6,300- to 7,000-word paper
integrating your previous Learning Team
assignments into a final Marketing Plan Paper.
In addition, address the following information
in your paper Identify the appropriate place
and promotional strategy that should be used in
the development of the strategic marketing
44
MKT 421 EDU The learning interface
Write a Comment
User Comments (0)
About PowerShow.com