7 Best Content Marketing Techniques works in 2016

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7 Best Content Marketing Techniques works in 2016

• Usually, SEO organizations concentrate all their
  efforts on content strategy, totally ignoring
• competitors sites and pages. This is actually a
  surprising and shocking fact. By competitors, we
• mean organic search competitors.
• In fact, some tools like SEMRush are available in
  the market for carrying out analysis between the
• owner site and other sites in the market. By
  doing this, one can understand the reason behind
  the
• high traffic on competitor site, instead of
  theirs.

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Now, lets move on to the actual ways to rank
content in a better manner
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• 1. Content Types/Kind of Content
• When you speak about content marketing
  techniques, the most important thing is the type
  of content used on your site. Content can be
  presented in many types. Right from audio, to
  animations, video, info graphics etc. Any of the
  types can be used. Only the thing is that, one
  needs to choose wisely as stand out and easily
  reachable content will surely grab more
  attention. Info and micro graphics are used
  widely these days and have become immensely
  popular.
• Also Read Research Data For Better Content
  Marketing
• 2. Simplified Writing
• Avoid use of high fundo and complex words and
  phrases in your content. Keep the vocabulary as
  simple as possible. Here we do not have the aim
  to win any award for writing. We just need to
  keep our visitors engaged and make them
  understand as to what is written. If they do not
  understand what you have written, then they would
  simply close your page and move to the next site.

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3. Load Timing Slow load times simply kills your
content. A number of factors are there which
decide the loading time of your page. You need to
understand these factors and work on them
constantly. The funda is to step up the loading
time of your site, and make it faster and more
speedier. No user likes to view slow loading
pages. People thrive for speed in this Internet
era. Value of your page content would become zero
if it takes too much time to load. 4.
Infographics One requirement of a big screen or
a huge page is number of images that are
aesthetic large and attractive. Also known as
infographics if they contain text on them. Wide
infographics are better avoided as they cannot be
shared on a number of sites. Tall and visually
attractive infographics attract, engage and
convert a large number of visitors. Visual
methods are very powerful and appealing.
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• 5. Content Length
• More in length, the better. It is advisable to
  write descriptive and wholesome articles on
  various topics. Bullets can be used to
  distinguish within the points. Sub headings are
  also powerful to divide the content properly.
  Properly divided content is easier for reading.
  Becomes easier to the eye rather than reading a
  complete para. Tags like strong, italics can be
  used to capture the attention of the user.
• 6. Page Title
• It is agreed that, keywords and their usage is
  important. But having a page title that is worth
  a click is a master strategy. Often, a page title
  is published that is different than the title of
  the article. This is done to optimize the search.
  Never to catch search users with irrelevant
  titles. Initially, it may work but you may loose
  credibility with your visitors in the long run.

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• 7. Visuals
• It is found that on an average, article having 9
  images is ranked first. Therefore, making use of
  diagrams, charts, images and other visual medium
  is essential. They should be shareable in nature
  and compelling.
• These are a few powerful content marketing
  techniques in seo to rank your content high on
  the search engine.