4 Habits To Give Up So That You Can Write Great Content

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4 Habits To Give Up So That You Can Write Great
Content
Cliq Media Marketing
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Introduction

• Nowadays great content is driving great SEO
  results.
• If you want to feature highly on search engine
  ranking pages (SERPs), you need to create great
  content.
• Do yourself a favour, here are 4 habits to give
  up if you want to write great content.

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1 Never Duplicate Your Content

• Imagine this, you have just written the best blog
  post in the world as a guest post on another
  blog.
• Its natural you feel the need to share it
  everywhere for maximum exposure and traffic to
  your site.
• Resist the itch to repost the article identically
  on your blog and LinkedIn pages.
• While it sounds like a viable option, Googles
  Panda updates have ensured that the penalties you
  incur for duplicating content, far outweigh the
  gains that are possible from it.

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• Select the best place for your content and put it
  there, if you want to share it with more people
  you can a post a link to the original article.

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2 Give Up Keyword Stuffing

• For many years search engines relied very heavily
  on keywords.
• Keyword stuffing was how the world of SEOs
  started to take advantage of this.
• Often, what you were met with when you clicked on
  a link was a nonsensical post that sometimes made
  no sense at all. For example if the keyword was
  Web Design Cork , the content might say are
  you searching for web design cork? We are web
  design cork. Call our web design Cork business
  now.

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• Its painful to read but it was used successfully
  to trick search engines for years, many people
  are still in the habit of stuffing their posts to
  the seams with keywords.
• However not only does it no longer help you to
  rank highly on SERPs, now search engines heavily
  penalise websites that attempt keyword stuffing.
• If you still have this habit its time to leave
  it behind.

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3 Stop Keyword Stuffing Your Meta Descriptions

• Meta descriptions should only be used to describe
  to the user what the article or blog post is
  actually about.
• Many people have the bad habit of stuffing them
  with keywords too in an attempt to raise their
  page rankings. This, simply put, does not work.
• Meta descriptions havent even been taken into
  account by search engines for SEO for almost a
  decade.
• Discontinue your meta description keyword
  stuffing and just try to write a clear summary of
  what the reader can expect to find within your
  article.

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4 Realise That More Isnt Always Better

• When you want to create great content and get it
  in front of a larger audience its important to
  generate content often.
• But if it isnt high quality then there isnt any
  point.
• The penalties that Google now hands out to poor
  quality content means that you wont be able to
  get away with quantity over quality.
• Take your time and concentrate on writing quality
  content.
• Once you feel you have mastered the art, you can
  start writing truck loads of high quality content
  for your site.

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Conclusion

• Hopefully this has shed some light on the bad
  habits that you should be avoiding if you want to
  write great content. If you
• Dont create duplicate content.
• You abandon keyword stuffing in your articles and
  meta descriptions.
• Concentrate on generating high quality content
  rather than sheer volume
• You will be on your way to winning at SEO through
  great content.