Title: Successful work with YouTube
1Doing successful business with YouTube
Lukashov Maksym SeeZisLab Project Manager
2Steps to earn with YouTube
Make profits
Download on YouTube
Make a movie
Create a channel
3YouTube Extents
30 mins
300 Million. mins
600 Million. mins
4Pareto Principle
5Pareto Principle
6Pareto Principle
7Troubles
8?1 Niche Choice
Categories MUSIC ENTERTAINMENT PEOPLE AND BLOGS
GAMES
70 OF ALL VIEWS
62 OF ALL CHANNELS
9?2 Language
70 60 50 40 30 20 10 0
EN
ES Of channels
Views
10?2 Language
70 60 50 40 30 20 10 0
EN
RU
ES Of channels
Views
11Two Youtubers Comparing Incomes
Price for 1000 views 0,31
Price for 1000 views 0,75
12?3 Production capacities
10
Income for a minute of video
13?3 Production capacities
30 mins ? 12 months 360 mins 360 mins ? 10
3600 300 peer month
10
Income for a minute of video
14?4 Optimization
- The logo of video
- Title
- Description
- Tags
OPTIMIZATION
- Playlists
- Subtitles
- Localizations
- Trailer
15(No Transcript)
16?5 Analytics
Details in the case
17C A S E (One of your channels)
18Types of competitor analysis
Socialization depth Competitor Analysis
SEO
Load factor
The optimal video length
Trends The best load time
19Competitor analysis
The optimal video length
60 50 40 30 20 10 0
0-1
1-2
2-3
3-5
5-10
10-30 mins
Views
Subscribers
Views depth
Likes
Dislikes
20Competitor Analysis Trends
21Competiror analysis
The best time for video loading
Post videos by weekdays
50 40 30 20 10 0
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
Post videos by the clock 25 20 15 10 5 0 00
0 100 200 300 400 500 600 700 800
900 100011001200130014001500160017001
80019002000210022002300
22Advertising strategies
AdWords Social media
Youtube channels, cinema online and
Advertising
Other video hostings Seeding via services
23Growth graph
24Growth graph
25Growth graph
26Conclusion
Income
Withdrawal
Promotion Optimization Optimization
analysis Download YouTube Analysis of
download video time Create video Movie
analysis Create a channel Analysis
27Experiments
28?1 File properties optimization
29Source data
2
Computers (virtual machines)
2 Accounts YouTube
2 3 15 2
Channels
Video
30Movie placement in the search results after
downloading
31Immediate positions
40
40
40
Title
Description
Tag
60
60
60
With optimization Without optimization
32Positions in 2 weeks
27
34
34
Title
Description
Tag
66
66
73
With optimization Without optimization
33Availability of subtitles and the
search ranging
?3
VS
34Source data
2 2 2 3
Computers
(virtual machines)
Accounts YouTube
Channels
15 2
Video
35Immediate positions
Title
Description
Tag
47
47
47
53
53
53
4K 720p
36Positions in 2 weeks
40
40
40
Title
Description
Tag
60
60
60
4K 720p
37Availability of subtitles and the
search ranging
?3
VS
Authors subtitles
Auto- subtitles
38Source data
2 2 2 3
Computers (virtual machines)
Accounts YouTube
Channels
10 2 10
Video
With subtitles
39Immediate positions
0
0
Title
Description
100
100
Without subtitles With subtitles
40Positions in 2 weeks
0
0
Title
Description
100
100
Without subtitles With subtitles
41- Thank you for your kind attention.
- Any questions?
Contacts Lukashov Maksym SeeZisLab Project
Manager Skype intellecthouse Telegram
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