Most asked SEO questions - PowerPoint PPT Presentation

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Most asked SEO questions

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Here are some important questions and answers about SEO that is most frequently asked in interviews for SEO Analysts. – PowerPoint PPT presentation

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Title: Most asked SEO questions


1
TOP SEO INTERVIEW QUESTIONS AND ANSWERS
2
What do you mean by SEO?
http//infozign.com/
  • SEO stands for Search Engine Optimization. It is
    a process of optimizing a companys website to
    reach the top most position or a good position in
    Search Engines (SE) like Google, Yahoo and Bing.

3
What is Search Engine(SE)?
http//infozign.com/
  • Search Engine is a software program that searches
    and identifies the queries or keywords entered by
    the user in a database especially of the world
    wide web.

4
Explain the different types of Optimization?
http//infozign.com/
  • There are of two types
  • 1.Onpage Optimization- It refer to the measures
    that can be taken directly within the company
    website. This include giving appropriate meta
    tags, giving keywords to links and alt images.
  • 2.Offpage Optimization- It refer to the measures
    that is taken outside the source code of the
    website like quality link building

5
What are the different SEO Techniques?
http//infozign.com/
  • There are two techniques-
  • 1.White Hat Techniques-These are good ethical
    methods approved by the Search engines to improve
    the website rankings.This include improvement in
    web design, contents,metat tags.
  • 2. Black Hat Techniques- These are unethical
    methods diapproved by the Search Engines to the
    improve the rankings. Use of this technique may
    lead to getting deindexed and penalities. This
    include keyword stuffing,cloaked pages etc

6
What do you mean by backlinks?
http//infozign.com/
  • It is also called Incoming links. Backlinks refer
    to all the links that when clicked takes you to a
    company website. More Backlinks you have, the
    better will be the position in Search Engines.

7
What is a spider?
http//infozign.com/
  • Spider is a software program that crawls through
    the all the websites available and index them
    according to some points in the Search Engine
    Result pages (SERP). It is also referred to as
    Crawler and Googlebot.

8
What is robots.txt file?
http//infozign.com/
  • It is a text file saved inside a websites
    servcer determining whether the Spiders should
    crawl through all the webpages of a website and
    index them in Search Engine Result Pages (SERP)
    or not.

9
What is a sitemap?
http//infozign.com/
  • It is a XML ( Extensive Markup Language) file
    which act as map of a website. It shows the
    structure of your site, different sections and
    internal links.

10
What do you mean by cloaking?
http//infozign.com/
  • It is a method which shows the Search Engines
    (SE) a titles and contents of a website that is
    entirely different from what the users see. Once
    the Search engines recognize the cloaked
    webpages, they will permanently remove from the
    Search Enginer Result Pages (SERP).

11
What are DoFollow and NoFollow Links?
http//infozign.com/
  • DoFollow links tell the crawler to follow the
    links and index them in the result pages thereby
    giving the linked page value and spreading the
    link juice (quality and value of links).
  • NoFollow links stops the link juice from
    spreading cross the web.

12
Why is Google Webmaster tool used in SEO?
http//infozign.com/
  • It is a tool used to track the visitors behaviour
    to a website. It is designed to show how the
    website is seen from the Search engines point of
    view. It provides a lot of information about
    crawling, search results,backlinks and diagnose
    the problems faced.

13
Why is Google Analytics used in SEO?
http//infozign.com/
  • It is also a tool used to trach the visitors
    behaviour to a site. But it is designed to show
    how the website is seen from the visitors point
    of view. It gives a clear picture of exactly what
    is going inside the website.

14
CONTACT US, THE BEST SEO SERVICE PROVIDER IN
INDIA
  • Infozign Technologies,1st Floor SBC2,Thapasya
    Building Infopark,Kochi,- 682042 Kerala,India
    Emailcontact_at_infozign.com
  • Website http//infozign.com/
  • Mob 9995773504
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