ONLINE REVIEWS OF YOUR SMALL BUSINESS MATTER

1
TIPS FOR ADJUSTING TO A SHARED OFFICE SPACE WORK
ENVIRONMENT

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2
Whether you operate your small business from
a shared office in Toronto, out of your home, or
another location, it is important to realize why
online reviews of your operation matter more now
than they did five or ten years ago.

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  416.238.1111?
  
  
  

3
Today, people are tied to their mobile devices
and online sites everywhere they go. As a result,
they have more time to conduct research about the
products and services they require. To help them
make wise purchasing decisions, they turn to
online review sites to look at how businesses are
rated. In fact,

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4
75 of people visiting review sites take the time
to read comments left by other customers.
Furthermore, they rely upon these reviews, just
like they would a recommendation from a friend or
relative.

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  416.238.1111?
  
  
  

5
About half of the people reading your business
positive online reviews will take time to visit
your website and around 10 will pick up the
phone and call your business directly. Out of
these two segments, approximately 25 will make a
purchase from your business.

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  416.238.1111?
  
  
  

6
The other half are often just starting their
research, but after they are done, up to 20 will
return to your business to make their purchase.
As you can see, having positive online reviews is
a valuable tool to help increase revenues and
ensure the success of your operation.

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  416.238.1111?
  
  
  

7
How Do You Get Online Reviews?Most review
sites, such as Yelp and Google will allow people
to leave reviews about your business, without
needing to be registered on their sites.

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  416.238.1111?
  
  
  

8
The first thing you need to do is determine what
online review sites are the most relevant for
your business. It is important that you
concentrate on no more than three review sites,
otherwise youll find yourself spending more time
monitoring, reviewing, and responding to posts
than concentrating on your core and essential
business functions.

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  416.238.1111?
  
  
  

9
Ideally, the best ones to start with are Facebook
and Google. From there, you can consider Yelp or
another localized review site. Both Facebook and
Google are simple to register with and allow you
to easily configure your online page, if you
dont already have one. Unlike Yelp, Facebook and
Google dont block reviews, but more on that in
a moment.

• iqoffice.ca/
  
  416.238.1111?
  
  
  

10
One of the main benefits of using Facebook and
Google for online reviews are that theyre tied
directly into Google search results, meaning
positive reviews can increase your placement in
the results, as well as on Google Maps list of
localized searches.

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  416.238.1111?
  
  
  

11
With Yelp and some other review sites, both
businesses and reviewers must register with the
site. For reviewers, in order to have their
reviews posted, they might have to post reviews
on a regular basis, review multiple businesses,
or do other such tasks to become a qualified
reviewer.

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  416.238.1111?
  
  
  

12
For businesses, they will often notice
their positive reviews not being approved, and it
is often directly related to the reviewer not
being a qualified. We hope you have enjoyed
learning more about how online reviews can affect
your business.

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  416.238.1111?
  
  
  

13
If you require a virtual mailing address in
Toronto, or want to learn more about the benefits
of shared office spaces, please feel free to
contact iQ Offices at 416.238.1111
today! Source- https//iqoffice.ca/online-revi
ews-small-business-matter/

• iqoffice.ca/
  
  416.238.1111?