Top 10 Flyer Design Do’s and Don'ts

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Top 10 Flyer Design Dos and Don'ts

• Presented By- Daniel Bibby

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Table of Contents

• Introduction to Leaflets Distribution
• UK Leaflets Distribution Limited
• Top 10 Flyer Design Dos and Don'ts
• Contact Us

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Introduction to Leaflets Distribution

• Flyers are the best and affordable way to
  promoting your business products into market.
• Make sure the, leaflet design, layout and content
  should be effective and attractive so we can take
  the positive response from customers.

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UK Leaflets Distribution Limited

• UK Leaflet Distribution Ltd will help you take
  your business to new heights through our leaflets
  and flyers designing, printing and distribution
  services.
• We can offer the perfect range of leaflets as
  your budgets and distribute them at targeted
  places at the proper time.
• Contact Us Now!

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Top 10 Flyer Design Dos and Don'ts

• Make your marketing more effective by following
  these hints and tips-
• Do use a headline, not just your business name
• Dont List services, raise problems and solving
  them.
•  Do Get personal
• Dont finish passively
• Do make your marketing go further by asking
  people to pass it along
• Dont leave the reverse blank
• Do get noticed
• Dont distribute your flyers in the wrong place
• Do test responses from your marketing
• Dont submit your order without proof reading it
  first!

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Top 10 Flyer Design Dos and Don'ts

• 1. Do use a headline, not just your business
  name-
• Your flyer is an advertisement of what you can
  offer, not a business card, it needs to sell your
  product or service.
• Customers are interested in what they need or
  want so offer something that meets their needs.

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Top 10 Flyer Design Dos and Don'ts

• 2. Dont List services, raise problems and
  solving them-
• Your advert should include your key features or
  services but you need to tell your customer the
  benefit of your services.
• Show the problems and solutions that set you
  apart from your competitors or your customers
  doing nothing or having a go themselves.

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Top 10 Flyer Design Dos and Don'ts

• 3. Do Get personal-
• Your customer wants to feel comfortable using
  your service or buying from you, set yourself
  apart from the big faceless companies and help
  them to trust you.
• Many people would love to buy from small
  businesses as they feel they can trust them more
  than department stores.

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Top 10 Flyer Design Dos and Don'ts

• 4. Dont finish passively-
• Youve persuaded your potential customer that
  they want your services or product, youve earned
  their trust.
• Adding an offer such as book before (date) and
  receive 10 off it is suitable for your business
  or services.

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Top 10 Flyer Design Dos and Don'ts

• 5.  Do make your marketing go further by asking
  people to pass it along-
• Not everyone is looking to have some help with
  their gardening but they may know someone who is,
  you can tap into the word of mouth advertising by
  simply suggesting on the flyer If you cant use
  our service, please pass this flyer along to
  someone who can

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Top 10 Flyer Design Dos and Don'ts

• 6.  Dont leave the reverse blank-
• If youre paying to have your leaflets
  distributed then youll be getting more of your
  message out there for the same cost.
• Your second side shouldnt compete with the front
  of the flyer, you can use the second side for
• A menu or comprehensive list of services Youve
  convinced your potential customer they want your
  product or service, now you can give them the
  options to choose from!

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Top 10 Flyer Design Dos and Don'ts

• 7.  Do get noticed-
• Marketing experts believe that you need to reach
  people at least three times before they notice
  your marketing, dont despair, there are a couple
  of ways to do this.-
• Repeat leafleting, you can, with a space of a
  month or so between, distribute leaflets in the
  same area, what was perhaps not noticed the first
  time will be the second time
• Local notice boards, Some community centers or
  even supermarkets have notice boards that local
  businesses can advertise on, one of your flyers
  can become a mini poster.

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Top 10 Flyer Design Dos and Don'ts

• 8.  Dont distribute your flyers in the wrong
  place-
• Proximity If you travel to visit your existing
  clients as a cleaner, itll be easier if your
  clients are all in one location instead of
  scattered across town, youll be able to group
  your round, saving time not wasting fuel
  traveling as far between locations.
• Reaching the right people Its a waste sending
  80 flyers for a gardening service into a block of
  flats, if youre paying a distribution company to
  put your flyers through letter boxes you may be
  able to have them exclude flats from the route.

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Top 10 Flyer Design Dos and Don'ts

• 9. Do test responses from your marketing-
• If youre thinking of sending out a second set of
  flyers it may be worth changing the offer or
  headline to see if a slight change gains more
  attention
• Sometimes a different way of saying the same
  message gives better results.

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Top 10 Flyer Design Dos and Don'ts

• 10. Dont submit your order without proof reading
  it first!
• Once your order has been printed, it cant be
  changed, save your design, have a cup of tea,
  lunch or anything else you need to do and come
  back to it in an hour, read everything again and
  check that it all makes sense, that youve not
  spelt anything wrong, even better get a friend to
  read it too.
• Mistakes in your text can undermine your message,
  especially if youre advertising your proof
  reading services!

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Contact Us!

• UK Leaflet Distribution Ltd
• Unit 5, The Barge Business Park, Merton Bank
  Road,
• St Helens, Merseyside, WA9 1HZ,
• United Kingdom
• Phone No.- 01744 613339
• Contact - Daniel Bibby
• daniel_at_ukleaflets.co.uk
• office_at_ukleaflets.co.uk
• http//ukleaflets.co.uk/
• Resource- https//goo.gl/b81mmC

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