Title: Digital Marketing Proposal
1DIGITAL MARKETING STRATEGY AND DIGITAL MARKETING
FUNNEL
2LONG TERM DIGITAL MARKETING PLAN In todays
world, to obtain a strong online presence has
become one of the key factors that contribute
directly to the wellbeing of your
business. Many businesses make the mistake of
not paying enough attention to their digital
marketing plans when they are doing well. To
obtain a comfortably successful business, your
company must get involved with a digital
marketing agency that will allow you to create
long term digital marketing plans ideally years
in advance. To have a digital marketing company
on board helps your company to work towards
developing a system that allows you to regularly
post quality posts and blogs consistently. You
should take full advantage of their digital
marketing services and plan everything out for
over a span of at least 6 months. Acquire all
your digital marketing content and put it all on
a timeline and then gradually with the use of
social media services execute your plan based on
the times you have set.
O
3SEO AND SEM The process of Search Engine
Optimization ( SEO) helps your website to
increase your ranking and viewership on the top
search engine pages. The process uses keywords
and tags that increases the amount of eyeballs
viewing your website. It is highly recommended
to work with a SEO agency to get maximum
results. Search Engine Marketing ( SEM) is
another great way that you can use for your
business that helps you to increase your
visibility on the web by offering you the ability
to place your advertisements on different
platforms such as search engine websites and
social media sites.
4DIGITAL MARKETING FUNNEL
This strategy is designed to eventually target
your market and for some businesses it becomes
very necessary to establish a strong, long term
relationship with its customers to have repeat
sales over a longer period of time. A Market
Funnel S trategy does not have a definite
number of stages or steps, it varies from
business to business. However, in context of
digital marketing, businesses follow a formula
which mainly comprises of 4 stages.
O C T A L O G O . C O M
5A W A R E N E S S I N T E R E S T
D E S I R E A C T I O N
E A S T W A Y U N I V E R S I T Y O F H U M A N I
T I E S
O C T A L O G O . C O M
6If your company executes these three simple tips
and consistently follows up and keeps a check on
its digital marketing strategies then your
company will definitely see an increase in sales
eventually the overall profits
G O O D L U C K !
O C T A L O G O . C O M