MKT 562 Experience Tradition / newtonhelp.com - PowerPoint PPT Presentation

About This Presentation
Title:

MKT 562 Experience Tradition / newtonhelp.com

Description:

For more course tutorials visit www.newtonhelp.com MKT 562 Week 1 Fundamentals of Global Markets Worksheet MKT 562 Week 2 The Global Market Environment Worksheet MKT 562 Week 3 Establishing a Presence in Global Markets Worksheet MKT 562 Week 4 Establishing a Strategic Partnership – PowerPoint PPT presentation

Number of Views:12
Slides: 11
Provided by: rock832

less

Transcript and Presenter's Notes

Title: MKT 562 Experience Tradition / newtonhelp.com


1
MKT 562 Experience Tradition / newtonhelp.com
2
MKT 562 Experience Tradition / newtonhelp.com
  • MKT 562 Entire Course
  • For more course tutorials visit
  •  
  • www.newtonhelp.com
  •  
  •  
  •  
  • MKT 562 Week 1 Fundamentals of Global Markets
    Worksheet
  •  
  •  
  • MKT 562 Week 2 The Global Market Environment
    Worksheet
  •  
  •  
  • MKT 562 Week 3 Establishing a Presence in Global
    Markets Worksheet
  •  

3
MKT 562 Experience Tradition / newtonhelp.com
  • MKT 562 Week 1 Fundamentals of Global Markets
    Worksheet
  • For more course tutorials visit
  •  
  • www.newtonhelp.com
  •  
  •  
  •  
  • MKT 562 Week 1 Fundamentals of Global Markets
    Worksheet
  • Resource Global Marketing, Ch. 1
  • Read Case 1-3 Apple versus Samsung The Battle
    for Smartphone Supremacy Heats Up on page 37.

4
MKT 562 Experience Tradition / newtonhelp.com
  • MKT 562 Week 2 The Global Market Environment
    Worksheet
  • For more course tutorials visit
  •  
  • www.newtonhelp.com
  •  
  •  
  •  
  • MKT 562 Week 2 The Global Market Environment
    Worksheet
  • Using the OECD website, or a similar
    website, choose a country other than The United
    States, China, India, or a member of the European
    Union.
  •  

5
MKT 562 Experience Tradition / newtonhelp.com
  • MKT 562 Week 3 Establishing a Presence in Global
    Markets Worksheet
  • For more course tutorials visit
  •  
  • www.newtonhelp.com
  •  
  •  
  • MKT 562 Week 3 Establishing a Presence in Global
    Markets Worksheet
  • Resource Global Marketing, Ch. 6
  • Read Case 6-2 Research Helps Whirlpool Keep Its
    Cool at Home, Act Local in Emerging Markets on
    page 207.
  •  
  • Complete the attached worksheet in 500- to
    1,000-words in which you provide detailed answers
    to the following discussion questions at the end
    of the case study. Utilize outside source
    material to support your ideas, and include
    analytical data specific to this study.

6
MKT 562 Experience Tradition / newtonhelp.com
  • MKT 562 Week 4 Establishing a Strategic
    Partnership
  • For more course tutorials visit
  •  
  • www.newtonhelp.com
  •  
  •  
  • MKT 562 Week 4 Establishing a Strategic
    Partnership
  • Resource Global Marketing, Ch. 9
  • Read Case 9-1 Starbucks Takes Coffee Culture
    Around the World on page 300.
  • Write a 700- to 1,050-word paper in which you
    answer the following discussion questions in
    detail

7
MKT 562 Experience Tradition / newtonhelp.com
  • MKT 562 Week 4 Team Country Selection
  • For more course tutorials visit
  •  
  • www.newtonhelp.com
  •  
  •  
  • MKT 562 Week 4 Team Country Selection
  • Meet with your Learning Team to prepare for your
    Week 5 and 6 assignments. Consider your Learning
    Team as a consulting group that has been
    requested to provide analysis on a particular
    companys global strategy entering a particular
    country or region.

8
MKT 562 Experience Tradition / newtonhelp.com
  • MKT 562 Week 5 Competitive Environment and Entry
    Strategy
  • For more course tutorials visit
  •  
  • www.newtonhelp.com
  •  
  •  
  • MKT 562 Week 5 Competitive Environment and Entry
    Strategy
  • Create an 8- to 10-slide Microsoft PowerPoint pr
    esentation with speaker notes that presents your
    strategies for global segmentation and
    positioning. Remember to make your presentation
    interesting for your audience by using charts,
    graphs, and photos where needed. Remember to
    include a cover slide and a reference slide. All
    speaker notes should contain citations where
    needed.

9
MKT 562 Experience Tradition / newtonhelp.com
  • MKT 562 Week 6 Global Marketing Plan
  • For more course tutorials visit
  •  
  • www.newtonhelp.com
  •  
  •  
  • MKT 562 Week 6 Global Marketing Plan
  • Step 1
  • Create a 7- to 10-slide Microsoft PowerPoint pre
    sentation with speaker notes that presents the
    global advertising and executive summary portion
    of the Global Marketing Plan. This portion of the
    plan presents the global advertising strategy for
    your company.

10
MKT 562 Experience Tradition / newtonhelp.com
Write a Comment
User Comments (0)
About PowerShow.com