BUS 620 CART Education Your Life--bus620cart.com

1
BUS 620 CART Education Your Life--bus620cart.com
2
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Entire Course (2 Set) FOR MORE CLASSES
VISIT www.bus620cart.com   This Tutorial
contains 2 Set of Papers for almost all
Assignments (Check Details Below/Marked Blue)
BUS 620 Week 1 DQ 1 What is Marketing BUS 620
Week 1 DQ 2 Marketing Strategies BUS 620 Week 1
Assignment AmazonFresh (2 Papers)
3
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 1 Assignment AmazonFresh (2 Papers)
FOR MORE CLASSES VISIT www.bus620cart.com   This
Tutorial contains 2 Different Papers What You
Dont Know About Apple. Read this weeks required
article What You Dont Know About Apple. In a
three- to four-page paper (not including the
title and reference pages) Discuss if Apple
will continue its path to be the frontrunner in
revolutionizing the digital marketplace.
4
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 1 DQ 1 What is Marketing (Ash) FOR
MORE CLASSES VISIT www.bus620cart.com   What is
Marketing? Marketing has often been defined in
terms of satisfying customers needs and wants.
Critics, however, maintain that marketing goes
beyond that and creates needs and wants that did
not exist before. They feel marketers encourage
consumers to spend more money than they should on
goods and services they do not really need. What
is your understanding of the role of marketing
and the marketing management process?
5
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 1 DQ 2 Marketing Strategies (Ash)
FOR MORE CLASSES VISIT www.bus620cart.com   Mark
eting Strategies. Complete the Think About It
activity in Section 1.2 of the text Select a
consumer product of personal interestone that
you have purchased within the past six months. It
can be anything, just as long you are familiar
with the product and generally understand how it
is marketed.
6
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 2 DQ 1 Buyer Behavior (Ash) FOR
MORE CLASSES VISIT www.bus620cart.com   Buyer
Behavior. The typical buying process consists of
the following sequence of events problem
recognition, information search, evaluation of
alternatives, purchase decision, and post
purchase behavior. What specifically do you do as
a consumer in each of these stages in a high
involvement purchase like buying a house or a
car? List the four main psychological processes
as discussed in the text and what should
marketers do to manage these four psychological
processes affecting consumer behavior?
7
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 2 DQ 2 Customer Needs (Ash) FOR
MORE CLASSES VISIT www.bus620cart.com   Customer
Needs. Visit GE Healthcare (www.gehealthcare.com/)
. In context to the major points of chapter 5,
define how GE is addressing the needs of their
hospital customers by the design of this Web
site? Where and what is GE doing right, what is
GE doing wrong, and where can GE improve using
marketing research? In context of chapter 3,
where can GE improve using marketing research?
8
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 2 Industry Forecasting (2 Papers)
FOR MORE CLASSES VISIT www.bus620cart.com   This
Tutorial contains 2 Different Papers Industry
Forecasting. Identify an industry of choice (Auto
Industry, Healthcare, PC or Telecommunications).
Using the PESTEL analysis from the readings,
discuss and analyze the factors that may impact
the industry and the successful marketing of a
companys product, for example Ford Motor Company
over the next five years. Which factors are
perceived to be the biggest weaknesses of the
industry? Which factors play to the industrys
strengths? What are some opportunities for growth
that could be capitalized upon over the next five
years?
9
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 3 Assignment What You Dont Know
About Apple (2 Papers) FOR MORE CLASSES VISIT
www.bus620cart.com   This Tutorial contains 2
Different Papers What You Dont Know About
Apple. Read this weeks required article What
You Dont Know About Apple. In a three- to
four-page paper (not including the title and
reference pages) Discuss if Apple will
continue its path to be the frontrunner in
revolutionizing the digital marketplace.
10
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 3 DQ 1 Braining Nordstrom (Ash) FOR
MORE CLASSES VISIT www.bus620cart.com   Branding
Nordstrom. After reading the article
Conservative Nordstrom to sell trendy Topshop
fashions, respond to the following How does
this partnership fit into Nordstroms current
brand management strategy? Will it appeal to its
target markets? How will it allow Nordstrom to
differentiate itself from the competition?
11
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 3 DQ 2 Marketing Segmentation (Ash)
FOR MORE CLASSES VISIT www.bus620cart.com   Mark
eting Segmentation. What are the different levels
of market segmentation? Synthesize the
segmentation strategies that manufacturers of
personal computers should implement to attract
both the Gen Y and baby boomer generation to
increase their purchases of computers. Are there
some examples of companies that have already done
a good job of marketing across generations?
Respond to at least two of your fellow students.
12
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 3 The Case of the New Apple, Inc.
(Ash) FOR MORE CLASSES VISIT www.bus620cart.com
  We have a new Assignment which could be found
on this link The Case of the New Apple, Inc.
Read the article Burrows, P., Satariano, A.
(206.99). Can Phil Schiller keep Apple cool?
Bloomberg Businessweek. Retrieved from
http//www.businessweek.com/articles/206.99-06-07/
can-phil-schiller-keep-apple-coolp2 Assignment
Instructions Develop a two- to three-page paper
that addresses the following Is Apples brand in
jeopardy following the death of Steve Jobs?
13
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 4 Assignment Pricing (2 Papers) FOR
MORE CLASSES VISIT www.bus620cart.com   This
Tutorial contains 2 Different Papers Pricing.
Read this weeks required article How Companies
Can Get Smart About Raising Prices. In a three-
to four-page paper (not including the title and
reference pages) Explain how to successfully
get customers to pay more for your products.
Reference the article in support of your
response.
14
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 4 DQ 1 The Role of Pricing (Ash)
FOR MORE CLASSES VISIT www.bus620cart.com   The
Role of Pricing. Review the article Mohammed, R.
(2012). J.C. Penneys risky new pricing strategy.
Harvard Business Review. Is your own buying
behavior influenced by coupons and sales? Why do
you think J.C. Penneys pricing strategy has not
been successful as compared to other low price
proponents like Walmart?
15
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 4 DQ 2 Product Development Process
(Ash) FOR MORE CLASSES VISIT www.bus620cart.com
  Product Development Process. Do an internet
search of the new product development process of
any product of your choice, and analyze the
process for developing the product. Review the
reasons why new products fail and make two
specific recommendations to improve the high
failure rate of new products.
16
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 5 Assignment Marketing Challenges in
a New Economy (2 Papers) FOR MORE CLASSES VISIT
www.bus620cart.com   This Tutorial contains 2
Different Papers Marketing Challenges in a New
Economy. Read the article Airbnb and the
Unstoppable Rise of the Share Economy. A recent
trend in the consumer marketplace is the ability
for a consumer to share their personal
belongings, such as their homes/apartments,
autos, tools, bicycles, and so forth. The shared
economy has now become a multibillion dollar
business.
17
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 5 DQ 1 Marketing Channels (Ash) FOR
MORE CLASSES VISIT www.bus620cart.com   Marketing
Channels. Analyze the challenges that
organizations face in the effective transition
between selling products using the traditional
brick and mortar marketing channel and selling
products online. Synthesize the strategies that
organizations like Zara and Wal-Mart- two
companies that are having difficulty developing
eCommerce capability can implement to increase
the effortless movement of customers between the
traditional and online channels.
18
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 5 DQ 2 Going Global (Ash) FOR MORE
CLASSES VISIT www.bus620cart.com   Going Global.
Identify the strategies for entering into the
global market. Assess the strengths and
limitations of each. Give an example of a company
that has made a success of doing business in the
global economy. What lessons from McDonalds
success in the global marketplace are
transferable across industries?
19
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 5 Marketing in a Global Economy
(Ash) FOR MORE CLASSES VISIT www.bus620cart.com
  We have a new Assignment which could be found
on this link    Marketing in a Global Economy.
Review the following article Faris, S. (206.99).
Grounds zero A Starbucks-free Italy. Bloomberg
Businessweek. Retrieved from Proquest. According
to the article, Italy poses a reputational risk
for Starbucks. In a 2-3 page paper, examine some
of the challenges Starbucks faces in addressing
that risk. Determine whether there is a strategic
advantage to entering the Italian market.
20
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 6 DQ 1 Proctor Gamble in Vietnam
(Ash) FOR MORE CLASSES VISIT www.bus620cart.com
  Proctor Gamble in Vietnam. Review the
article Coleman-Lochner, L. (2012). PG plays
kindergarten catch-up with Unilever in Vietnam.
Bloomberg. Retrieved from http//www.bloomberg.com
/news/2012-07-04/p-g-plays-kindergarten-catch-up-w
ith-unilever-in-vietnam.html Discuss the
marketing plan insights PG has gained through
its Vietnamese marketing studies. How influential
are those discoveries in the development of PG's
strategy to enter the Vietnamese market?
21
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 6 DQ 2 Creating a Plan (Ash) FOR
MORE CLASSES VISIT www.bus620cart.com   Creating
a Plan. Provide a brief overview of the product
for which you are going to write your Marketing
Plan. Why did you choose it? Which elements of
the plan are you having difficulty with? What
additional information would be needed to make
the most informed strategic decisions for the
future implementation of your plan?
22
BUS 620 CART Education Your Life--bus620cart.com
BUS 620 Week 6 Final Paper Marketing Plan (3
Papers) FOR MORE CLASSES VISIT
www.bus620cart.com This Tutorial contains 3
Different Papers   Develop a marketing plan for
the successful development, commercialization and
introduction of any product of your choice in the
market place. You are required to (1) analyze
the general business situation in detail,
including organizational strengths and
weaknesses, environmental opportunities and
threats, industry trends, and direct and indirect
competition. Based upon your situation analysis,
you will (2) develop an organizational mission
and forecast performance goals.
23
BUS 620 CART Education Your Life--bus620cart.com