India's Best Retail Consulting Firm

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• SPARK EXPERT SERVICES PVT LTD
• TURNING DATA INTO INSIGHTS

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• What does Spark Expert do, for whom and how?
• Spark Experts helps New and Upcoming Brands by
  providing specialized Retail Knowledge covering
  all aspects of Retail which till now was
  restricted only to well established brands,
  giving them an edge over all others
• By converting data into insights in every aspect
  of a brands business whether it is sourcing,
  designing, buying, supply chain management, store
  panning, demand planning, assortment and range
  building etc, we collaboratively work with all
  stake holders to minimize the risk wherever data
  is available and enabling internal teams to be
  more effective
• With over 15 years of experience in the best of
  retail companies we also have an entrepreneur
  risk taking capability to take your brand to the
  next level of growth backed with industry
  knowledge and gut

RETAIL SERVICES
OVER 15 YEARS OF RETAIL EXPERIENCE
MEANINGFUL INSIGHTS
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• What Problem
• are we
• addressing?

Ensuring every decision taken is data backed and
every team member speak and refer to standard
dashboards
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What Is Our Approach ?

• With experience in over 1000 National and
  International brands, Spark Consultants can bring
  following on the table-
• Strength and weakness of top brands
• Market Gaps in terms of Assortment and Price
  Points
• Budgeting and Forecasting to assess demand
• Smartly managing inventory to effectively manage
  working capital

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• Spark Experts Frame work for Assessing Data
• Define the Business Goals
• Step by Step -
• Focus on each topic whether it is measuring key
  KPI or whether it is tracking sell through or
  whether it is monitoring inventory levels or
  availability at the stores
• Implement and iterate
• Move from data to decision, and
• from decision back to the data and keep measuring
  the outcome for quicker actions

Are we using technology optimally
Is the data quality sufficient
Can data answer the questions
Are the processes and dashboards in the best
interest of serving our customers ?
Can analysis be automated ?
Do we need more training?
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SERVICES
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KNOWLEDGE HOUSE
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Category management

• The absolute defining success of an individual
  retailer is what it sells !!
• In other words, its range of products and
  services, everything else is support or window
  dressing

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DEMAND PLANNING AND FORECASTING
Replenishments
FLOW OF MERCHANDISE
FLOW OF INFORMATION

• Do you have availability issues ? Does your best
  selling style invariably run out of stock ?
• Does your best supplier delay delivery of goods ?
  
• Do you have good view of Demand swings ?
• How much options do you launch in one go? Can we
  have some options on JIT model ?

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• STORE PLANNING
• We specialize in space planning keeping in mind
  circulation of the customer to allow
  accessibility to all products
• Planograming based on Consumer Decision tree and
  to increase efficiency of shelf space
• Inventory Planning, for store based on sales
  budget and space, lead time and back room storage

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Sales Planning- Online Funnel Management
Sales Funnel is to understand customer journey on
the website to improve conversion using different
tools and analytics The idea behind it is to
turn a lead into a prospect, then a prospect into
a customer, who finally becomes a repeat customer
buying over and over again. A sales funnel when
utilized correctly is the most effective strategy
to expanding your customer base and constantly
gaining new leads.
Do you have a great landing page with clear Call
To Action (CTA) ? Have you implemented A/B
testing to see which landing page works best ?
Do you have strong content /videos to keep
consumers more engaged ? Do you have tools to
track conversion at each stage of funnel ? Do
we have our biggest sub category featuring on the
top in all search engines?
More on Knowledge sharing page
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• LETS HIT IT TOGETHER TO ACHIEVE GREAT SCALE