Common SEO Mistakes of Most eCommerce Websites

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Common SEO Mistakes of Most eCommerce Websites
Well, many online merchants have this perception
that listing tons of products on their e-commerce
portal would help them impress search engine and
their site would start getting heavy traffic.
This is not true. Sadly, when you hire eCommerce
SEO Services to optimize it for SEO, they know
that it is much difficult task as compared to
implementing SEO for a blog or small company
websites. Know about the Common SEO Mistakes
that most eCommerce websites make This mistake
is quite common with gift stores online or
clothing stores online. Sadly, many affordable
eCommerce SEO services also fail to guide you on
this factor and there is absence of proper
product description. The text description
included is not up to the mark and thus reduces
the chances of the pages being ranked in top 10
of popular searches. So make sure you add proper
text description to a particular item card to
avoid such issues. Ensure that the product
description written should be unique and
descriptive.
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Making use of product descriptions stated by
Manufacturers If you want to get recognized by
popular search engines, what you do is just add a
proper description stated by the manufacturer.
Well, this activity is surely going to ban your
website on different search engines. The reason
is that the same product is distributed to a
number of other online stores too. Most of these
stores keep the product description as given by
the manufacturer. This makes the entire content
copied. So, make sure you write unique content in
product description. Short of product
reviews Nearly 70 of people who purchase online
search for product reviews before they make a
purchase.
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Do not optimize product pages according to search
engine rules You can say this is successful
eCommerce solution that many people miss out on.
Try to identify the keywords that most people are
using to type in search engines while you are
writing product descriptions, titles or
headlines. Else you will find yourself promoting
a product that no one on the internet is looking
for. Assigning duplicated titles Another error
that most online stores ignore is using
duplicated tags for title. Make sure they are
unique and not similar to other titles. The
structure that should be followed for title tag
is like this Brand Model- item- type It will
give you an idea about the structure in which the
customers will view the products you are selling
and how they will search for the products.
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• Not using speaking URLs
• Talking about speaking URLs they are the ones
  that are keyword friendly and also termed as
  keyword friendly urls. The name of the product
  should be reflected in the URL of your site. This
  is quite important when it comes to SEO search.
  The reasons why speaking urls should be used are
• It helps the customers know what they can get
  after clicking the URL.
• There are chances of your URL getting picked by
  other site and submitted again to another site.
• Use of duplicate content in plenty
• Pages to be printed, archives with various
  sorting elements, tags etc. that actually create
  many duplicates should ideally not be actually
  indexed by different search engines thus they
  should be enclosed in the file robots.txt.
• If you have hired a SEO service for your
  eCommerce store then check if the eCommerce SEO
  Packages offer everything perfect that helps your
  site rank higher in search engines.
• The eCommerce SEO Services companies follow the
  best practices to optimize your online store as
  per best eCommerce SEO tactics so that you gain
  more from their SEO services.

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Common SEO Mistakes of Most eCommerce Websites
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