Content Marketing Mistakes To Avoid - PowerPoint PPT Presentation

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Content Marketing Mistakes To Avoid

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Title: Content Marketing Mistakes To Avoid


1
Content Marketing Mistakes To Avoid
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2
Call (91) 99041 53672 Email
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Website www.kinsh.in
3
  • Content marketing is one of the most effective
    and useful digital marketing strategies your
    brand can use. Right from your web presence to
    building rapport and trust with clients to
    nurturing prospects through your sales funnel to
    leveraging SEO and attracting new prospects,
    content marketing is the key. All you need to
    have is a good content marketing strategy so that
    you can hire SEO expert India to leverage your
    conversions and attract more traffic. Therefore,
    it is not just about creating a formal content
    marketing strategy but to avoid some common
    content marketing mistakes. Here is a list of
    content marketing mistakes to avoid.

4
Not Researching What Your Audience Wants
1
  • Content marketing is a great tool if used wisely.
    The audience might only read your articles out of
    interest but they would be overwhelmed to get
    solutions for the problems they never knew but
    actually existed.
  • If your content delivers critical information and
    information that connects, buyers are likely to
    search more for it.
  • Creating content that provides a tool or
    technique will make their lives easier.
    Therefore, it is crucial to research what your
    audience wants in order to deliver them the best
    of what you want to provide and what they expect.

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5
Using Single Form of Content
2
  • While browsing through, we all might have come
    across a blog post that looks like a page from a
    history book. So many texts to read and nothing
    to break it or make it more interesting.
  • The majority of top-ranking content-marketing
    pieces contain at least one image. It is an easy
    simple way to get more leverage and traction by
    using multiple forms of content to reach the
    maximum audience.
  • All you need to do is, take your content,
    reformat it to be more actionable and less wordy.
    Be sure to add alluring images and graphics too.

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6
Lacking Evergreen Content
3
  • Blogs have been a buzz in the web world. The
    emergence and growth of content marketing have
    leveraged the blog posts.
  • Blogs are clear for of content. Writing long-form
    content is the key to hook more users. The more
    information you provide in a qualitative way,
    readers will pay more attention to it.
  • Tapping into viral topics of the current affairs
    cycle should not be your main focus. Instead,
    evergreen content is the way to go as it drives
    the majority of traffic.

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7
Not Having Any CTAs
4
  • Call to action is the most important element of a
    website that needs to standout throughout the
    page.
  • Everything about a call to action matters as it
    encourages and entices visitors to take the final
    action. Therefore every detail regarding a call
    to action should be examined, such as keeping the
    size of the CTA button visibly big, use a
    contrasting color for the button, use action
    words and personalize when possible.
  • No matter how many visitors your website has, if
    it lacks a CTA then you will not be able to
    collect tons of leads with content marketing.

Call (91) 99041 53672 Email
mail_at_kinsh.in Skype kinshtech
Website www.kinsh.in
8
  • Kinsh Technologies has a team of SEO Experts. So,
    if you are looking out to hire SEO Expert in
    India, feel free to check out our website to know
    more about us or simply contact us and see us
    "Create Web Magic" for your website.

Call (91) 99041 53672 Email
mail_at_kinsh.in Skype kinshtech
Website www.kinsh.in
9
Visit kinsh.in to hire dedicated Responsive
Website Developer
Call (91) 99041 53672 Email
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Website www.kinsh.in
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