Title: Create Email Campaign Using SuiteCRM | Outright Store
1How to create an Email Campaign in SuiteCRM
What is an Email Campaign? Email campaign or
email marketing is a technique through which we
can send the commercial message to the person or
group using email. It is used for a specific
period of time with one specific purpose.
Primarily the main goal of the campaign is to
sell the product or services but the superior
translation of email marketing is to build a
strong relationship with potential customers or
clients.
Why Email Marketing is still in the market? In
todays scenario, Campaign plays a very important
role in business. It is used to boost the
bonding between the potential customer, keep
current customers informed for update brand and
offer coupons to incite customer loyalty and more!
2- One of the big advantages of the campaign is
Price. Email marketing is an inexpensive
procedure to enhance your business, product, and
service to the desired user. 85 of US retailers
are considering email marketing is the best way
to connect with the customer. - Lets take a look at all the important steps of
Email Marketing - process-
- Decide wholl Receive Emails
- Create Eye-Catching Name of Campaign 3.Set up
Tracking - 4.Create a Template 5.Start Writing Email Copy
6.Sneak your Email 7.Schedule your Email - 8.Estimate the Results
- Email Campaign Tools
- There are tons of tools and software available in
the market for Campaigns. For example, Drip
Campaign, MailChimp, SuiteCRM can be used to send
the mail and track the status of your mail, You
can also use the software to analyze your
audience, check conversion rate, bounce rate and
many more! - But my favorite is Drip Campaign. It provides
lots of functionality in a very easy way. You
can easily create and start the campaigns. - Why People Use SuiteCRM Campaign?
- The Campaign module of SuiteCRM is a very robust
tool for promoting and advertising your product
enterprise. They give enormous features for
tracking campaigns. - Because it is a free tool, people use SuiteCRM
for the campaign. Our data is already stored in
CRM, so we can easily fetch the details of the
customer for campaigning, which is the main
advantage of the campaign with SuiteCRM.
3- Steps to run SuiteCRM Email Campaign
- Go to the campaign module and click on create
campaign.
- Choose the type of campaign you want to run.
4- This is the first page of the campaign Campaign
header where you have to give a - name to campaign and select the status as Planning
- This is the second page of the campaign Target
list, the target list is a list of people whom
we want to run a campaign. To run a campaign, we
have to select - one default type target list and one test type
target list.
5- This is the third step of the campaign
Templates where you have to create email
template or select the existing template. - Important Note - You have to select Tracker
URLs as well. What is the tracker URL? Tracker
URL is an opt-out option for campaign users who
dont want emails from your end will simply
click on this link and they will be opt-out from
your CRM.
6- This is the fourth step of E Campaign Marketing
where you have to select a bounce - handling email along with outbound email
schedule date time.
- This is the final step of the campaign Send
Email and Summary where you have to test the
campaign by clicking on Send mail at scheduled
time and to run the campaign by clicking on
Send Marketing Emails as Test.
Click here to watch the Video Tutorial