SunbrioIPR

1
 Trademark Registration in India

• For More Details Visit_at_
• https//www.sunbrio.com/trademark-registration

2
What are the different categories of Trademark
Registrations in India
3
Wordmark The brand name in its literal word
form is categorized under a wordmark. When a
trademark application is applied under only this
category, the applicant secures the right to use
that particular word in any format in the market.
This is the most complete form of trademark
security any brand name can get. Thus, there is a
very thorough process which this type of
application goes through. Once granted, the word
cannot be used by any other business to represent
itself or its products and services in the
market. Device Label If the wordmark is
being associated with a particular logo or image,
then this needs to be applied under the Device
category of Trademark Registration. Under this,
the applicant claims to use the particular
wordmark alongside the provided image. This
associates the trademark with a certain visual
identity which helps the applicant get the
registration even if a similar trademark exists
on record.
4
Color A Colour or a combination of colours in
association with a wordmark or a device mark can
form an identity of a brand name. To secure the
goodwill associated with this identity, an
application under the colour category of
trademark registration needs to be filed.
Detailed specification and colour codes need to
be provided for the same. Sound Mark Some
brands use a sound theme or a sound tone to
associate their brand name with while
advertising. This creates a brand association
between the sound and the brand name. To protect
this association an application under the sound
mark category of trademark registration needs to
be made.
5
Shape of Goods The shape of a certain product or
their packaging can form a visual impact to the
consumer and associate the brand name with it. To
protect the goodwill associated with the shape of
of a product or its packaging, it can be
registered under a trademark category of Shape of
Goods. Three Dimension Trademarks which consist
of a three dimensional design can be secured
under this category of trademark registration.
The designs are applicable for the packaging of
the products or the device images that have 3D
designs in them.
6
Thus, by the help of these categories, every form
of trademark security can be covered. Knowing
which category can secure your trademark
accurately is the key to filing the trademark
registration application in India. For further
guidance, contact us by filing the form on our
service webpage  Trademark Registration.
7
Contact Us
Sunbrio IPR Pvt. Ltd. 1202/32, 2nd Floor,
Bhagya Building, Opposite Coronet Hotel, Apte
Road, Shivajinagar, Pune 411 004,
Maharashtra, INDIA Visit https//www.sunbrio.co
m Email consultancy_at_sunbrio.com Phone
91-8237223377