Top 10 Ad Gurus

1
Top 1o AD Guru
Presentation by ADMEC Multimedia Institute
ADMEC Multimedia Institute www.admecindia.co.in
2
Introduction
Ad agencies are the most dynamic industry where
Most Creative Minds in the world exist. It is
in the hands of these ad filmmakers to make up or
break a firms marketing campaigns this is the
reason, these people deserve a widespread
acknowledgment for all the beautiful ads they
have created for us all these years. If it
raises your curiosity to know who are they, this
presentation is for you! We have combined the
superstars of this advertising world who have
given a new dimension to ads in India some
unforgettable commercials as well.
ADMEC Multimedia Institute www.admecindia.co.in
3
1
Prahlad Kakkar
Prahlad Kakkar is a leading Indian ad film
director, best known for his work on the famous
Pepsi TV commercial, Ye hi hai right choice,
Everest ka tikha lal, Maggie pichkoo, I love
you Rasna and the list is still going
on. Prahlad has ruled the ad filmmaking business
and has won several awards for technical
excellence, Innovation, and creativity in
advertising over the years in India.
4
His Work
Created iconic ad Everest ka Tikhalal for MDH
Campaign For Officers Choice
5
2
Prasoon Joshi
Prasoon Joshi is the Chairman Asia Pacific CEO
of McCann Worldgroup India. He has been awarded
Padma Shri by Government of India. His notable
campaigns include for NDTV India (Sach Dikhate
Hain hum), Saffola (Abhi to main jawan hoon) and
the Cannes-winning Thanda Matlab Coca-Cola
campaign with Aamir Khan. His Happydent
television commercial is considered by experts as
India's best ad till date.
6
His Work
Abhi to main Jawan hu Saffola Campaign
Thanda matlab Coca-Cola campaign with Aamir Khan
7
3
R. Balki
R. Balki is an Indian filmmaker, screenwriter,
Chairman and Chief Creative Officer of the
advertising agency Lowe Lintas (India). He is
best known for directing Cheeni Kum (2007) and
Paa (2009). Balki's ideas have included "Daag
Achche Hain" for 'Surf Excel', "Jaago re" ads for
'Tata Tea' and the "walk when you talk" Idea
Cellular advertising campaign.
8
His Work
Daag Ache hain for Surf Excel
Walk when Talk campaign for Idea with Abhishek
Bachchan
9
4
Piyush Pandey
Piyush Pandey is the Executive Chairman, National
Creative Director Ogilvy Mather India and the
winner of over 600 awards for advertising all
over the world. Most notable ad campaigns in
India designed by him are BJP campaigns for the
2014 elections, Cadbury Dairy Milk 'Kuch khaas
hai', and many other campaigns for Fewikwik,
Vodafone, and Asian paints are enlisted in his
contribution.
www.admecindia.co.in 9811818122, 9911782350
10
His Work
Several campaigns for Fevikwik
Kuch Khas Hain for Dairy Milk
11
5
Josy Paul
One of the most influential people in the Indian
advertising, Josy Paul has been named as the
Creative Person of the Year for India. With the
belief that India need more acts not ads, he
founded BBDO India, which ultimately led to
movements like Gillettes Women Against Lazy
Stubble that fetched him many international
awards including the Black Lion at Cannes for
creative effectiveness
12
His Work
One of the most successful campaigns from India
in recent times, Gillettersquos WALS initiative
triggered a debate about shaving among Indian men
and resulted in a sales increase of 38 per cent
13
6
Arvind Sharma
Arvind Sharma has been the longest-serving CEO
and chairman of an ad agency, Leo Burnett for 21
years. He has been the force behind popular ads
like McDonalds, award-winning radio ads like Tata
Salt Lite, Thumbs Up, Tide and much more. He has
now turned entrepreneur with the e-commerce
venture, indiasarihouse.
14
His Work
Advertisement campaigns for Tide, Tata Salt and
many more companies.
15
7
Sam Balsara
A protuberant personality in the Indian
advertising industry, Sam Balsara has over 30
years of experience in the ad world. The Founder,
Chairman Managing Director of Madison World,
Sams company has worked with the most prominent
brand available in the market. The Economic
Times Brand Equity Ad Agency Reckoner ranks Sam
as Indias Most Influential Media Person for
the last 10 consecutive years.
16
His Work
Madison had handled BJPs media mandate during
the previous Lok Sabha elections when it recorded
the biggest election victory in 30 years. Madison
is known to have come up with several innovations
then to help the Narendra Modi-led party connect
with young voters.
17
8
Alyque Padamsee
Padamsee was the Chief Executive for 14 years who
built Lintas India to be one of the top agencies
in the country. Known as the Brand Father of
Indian advertising, Padamsee has built over 100
brands. He is the only Indian to be voted into
the International Clio Hall of Fame, the Oscars
of World Advertising. Padamsee created Cherry
Charlie for Cherry Blossom Shoe Polish, the MRF
Muscle Man, the Liril girl in the waterfall,
Hamara Bajaj, the TV detective Karamchand, etc.
18
His Work
Created Lalita ji - a smart, no-nonsense
housewife who told India 'Surf ki kharidaari mein
hi samajhdaari hai.
Created Charlie- Chaplin look alike for Cherry
Blossom.
19
9
Agnello Dias
Agnello Dias is considered to be one of the most
influential people in Indian advertising. There
was a stir created when Taproot India launched.
He definitely is the king of todays generation
of ad freaks, having done everything
right. Having worked at some of the famous ad
agencies like Lowe, Leo Burnett, and JWT, today
he is the proud co-founder and Chairman of
Taproot India, his own ad agency.
www.admecindia.co.in 9811818122, 9911782350
20
His Work
He created a Campaign for Times of India that
depicts the plight of families left behind by
Indian farmers committing suicide owing to crop
failures, drought and debt.
Watch the complete ad here Farmers Family
21
10
Senthil Kumar
Senthil Kumar is the CCO for J Walter Thompson
and among the top 10 advertising legends in
India. His work for brands and companies such as
PepsiCo, Nike, Levi's, Google, Ford, The Times of
India, Nestle, Unilever, ITC, MRF Tyres, UNICEF,
and Rotary, has won him and the agency several
awards. He claims to hold an unparalleled record
of winning 16 Cannes Lions (giving him the title
of The Lion Hunter) and being the only creative
director on the Mobile Marketing Association)
board.
22
His Work
Half Toy for UNICEF
Campaign for KingFisher
23
Thanks for Reading!
We have introduced you to the creative minds
behind those tempting advertisements. They are
hugely responsible for your cravings when you see
a little boy licking the cream inside a biscuit.
These leading designers have made the industry
more brighter and shinier people are looking at
advertising designing as a new career option. I
hope these professionals must have inspired you
too! Check out our various courses to get closer
to your dreams.
24
Our Courses
Advertising Design Master Duration 18 Months
Lorem ipsum dolor sit amet, consectetur
adipiscing elit, sed do eiusmod tempor incididunt
ut labore et dolore magna aliqua. Ut enim ad
minim veniam, quis nostrud exercitation ullamco
laboris nisi ut aliquip ex ea commodo consequat.
Duis aute irure dolor in reprehenderit
Lorem ipsum dolor sit amet, consectetur
adipiscing elit, sed do eiusmod tempor incididunt
ut labore et dolore magna aliqua. Ut enim ad
minim veniam, quis nostrud exercitation ullamco
laboris nisi ut aliquip ex ea commodo consequat.
Duis aute irure dolor in reprehenderit
Advertising Design Standard Duration 12 Months
Adobe Creative Cloud Master Duration 12 Months
For more courses you can visit at
www.admecindia.co.in
25
ADMEC Multimedia Institute www.admecindia.co.in
9811818122, 9911782350
To follow us, click here