FB Introduces Venue - A Twitter-like App For Live Events

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FB Introduces Venue- A Twitter-like App For Live
Events "Facebook's new application Venue has
been doing a lot of rounds in the biz world. If
you want to know more about it, then keep reading
further." The social media tech giant, Facebook
rolled out a brand new application that aims to
unite all the charged-up fans and leading
commentators together. Getting together on one
platform will allow them to experience events in
a new and interactive manner. The app was
launched just on June 1, just time for NASCAR
races. Despite the unavailability of the live
audience, the sport returned in the US. The
application is known as 'Venue'. This application
focuses on live streaming. It aims to deliver an
interactive screen experience. The process is
similar to that of Twitter. Venue app is the
third application Facebook launched within a
short time span of a week. One is a voice-only
group call application and the other is an app
for collaborative music video creation, which is
aimed to target TikTok.
More Buzz About The Venue App This app for live
events was created by the company's New Product
Experimentation Team. Its goal is not to live
stream the occurring events, but it delivers a
platform where the user base can talk and
discuss those events as they occur. This
application works well with the latest trend of
participating in any live-event. Isn't it an
amazing invention?
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Well, apart from discussing the live event, the
user base here also have access to fetch the
time notifications and real-updates. It is known
as 'Moments'. During an event, they can easily
engage with the clan of expert commentators, for
example, ex-athletes, analysts, and
journalists. Whenever the new Moment is created,
the users would be able to get results. This
allows them to join or leave Venue according to
their convenience. According to the company, the
user can stop searching and scrolling, in order
to discover the exact moment the masses are
reacting to. The option of live broadcast
delivers rare opportunities to a lot of people
which helps them to consume the live content
simultaneously. The social media giant, Facebook
also commented on the fact that live-broadcast is
generating a lot of viewership. It is basically
a solo viewing experience. Do You Think Its Just
Like Twitter? In Twitter, during a live-event,
everyone can participate. But here, experts and
commentators hosting the event will have to wait
for their turn. According to a study, almost 95
of the viewers keep mobile phones in their hands
while watching TV. This research by Facebook
clearly suggests the need for a second screen
during live sports events or anything else. Venue
app is the company's attempt to provide a
solution for the same problem. How To Access The
Application? It is easy to download Android and
iOS devices. The app has the potential to
transform any "second-screen companion into the
live race". This lets the users establish a
connection with others. They can then chat and
analyze the race. The experts and commentators
can host a Venue for every race. User in the
other hand, can post their comments, and share
the opinions with the rest of the fan
base. Isn't it an amazing way to watch a live
race alone and connect with the other fans?
Definitely it is! What do you think? Let us know
about your views on Fb's Venue App for the
live-event broadcasting. In case, you want to
know more about the development of the event
broadcasting app, then feel free to reach out to
us. But until then stay tuned to this space for
more information.