Why SEO is Required For Your Business

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Why SEO is Required For Your Business

• Webtrainings

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What is SEO ?
Search engine optimization is the process of
implementing best practices as per search engine
guidelines to Rank Higher in search results. In
other words, SEO is generating traffic to our
site using organic search results. We are
offering practical SEO training in Hyderabad with
expert trainers. SEO is one of the most
powerful tools for generating online traffic
which helps a company in generating new
customers. SEO process involves various
techniques like website planning, business
analysis, keyword research, on page optimization,
link building, and reports management
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Why SEO is important ?
Search engines serve millions of users per day
looking for answers to their questions or for
solutions to their problems.
As marketers, we know staying on top of the
hundreds of Google algorithm updates and SEO best
practices is key to positioning our digital
content and increasing organic search results.
SEO VISIBLITY
These ones won't see You
These ones May see you
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To Help you To understand Why SEO is Required To
Your Business, Let Us Discuss Some Stats of SEO
In 2019 (to date), Google accounted for just over
75 of all global desktop search traffic,
followed by Bing at 9.97, Baidu at 9.34, and
Yahoo at 2.77.
To win at SEO, you have to play by Google's
rules. Ranking high on Yahoo or Bing will bring
visitors to your site, but companies who rank on
Google are most likely getting the most business.
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Google has received nearly 2.3 trillion searches
this year
Ranking well in search engines enables your
buyers to easily research on their own while
spending time learning about your on your terms. 
Prioritizing SEO gives you the power to do what
you can to make sure your business appears first
during those 2 trillion searches.
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Of the billions of searches that happen on a
given day, 15 of daily searches are new to
Google.
Its important to remember that SEO isnt only
about competing with others trying to rank for
the existing terms. With so many new searches
happening every day, SEO is as much about getting
found for new terms as it is for whats already
popular.
How do you rank for something new? BERT looks at
the context and intent of words in a series. So
when you write with the intent to educate on a
certain topic, BERT understands what youre doing
and rewards you for it. Theres no secret, then,
to hacking the BERT algorithm. The key is to
write like a human.
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On the first page alone, the first five organic
results account for 67.60 of all the clicks.
With more than two-thirds of all clicks going to
the first five organic results, the competitive
field is tougher than ever and marketers need to
be savvy, creative, and a little bit lucky to
gain that prime real estate
Sure, your page analytics tools will show you
what youre ranking for on pages two through 10,
but this stat shows that it really is good to be
on top.
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Googles search algorithm uses more than 200
factors to rank websites.
Google remains somewhat mysterious about exactly
what and how they rank, but SEO experts the world
over have been making lists (and checking them
much more than twice) to pinpoint the magic of
SERP ranking. Backlinko has done a nice job of
keeping this list up-to-date and it
is comprehensive.  Even so, there is so many
rather obvious and low-hanging fruit on the SEO
tree.
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High-quality content and link building are the
two most important signals used by Google to rank
your website for search.
Thats according to Andrey Lipattsev, Search
Quality Senior Strategist at Google. And even
though this stat was pulled from 2016, this still
rings true today.  Quality content has
consistently been a factor toward gaining traffic
and ranking for your site/page, so its one thing
we can expect to remain the same for the
foreseeable future. Focus on quality and honesty
over quantity
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57 of marketing executives say on-page content
development was the most effective SEO tactic.
More than half of marketing professionals agree
that content rules the roost when it comes to
SEO.  On-page content goes much further than
simply providing a wealth of information and
keywords, however. This is why the average length
of ranking content is getting longer every year.
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 Where to buy near me mobile queries have
grown by over 200 in the past two years.
Local SEO tactics are important for smaller
businesses that might not be blogging or creating
a ton of content. Make sure your site is in the
appropriate registries and all of your
information is up to date.
If your site is not optimized for mobile or local
search, it will not show up in mobile search
results, and those local customers wont be
visiting your store.
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72 of consumers who did a local search visited a
store within five miles.
To the point above, of those increased near me
searches, those individuals actually visited the
store. Not only will you show up in search, but
theyre more likely to show up to your store.
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Updating and republishing old blog posts with new
content and images can increase organic traffic
by as much as 106
By updating and refreshing existing content, you
not only get the benefit of getting more miles
out of old articles, but you can reenergize how
those oldies but goodies rank.
If youve had content thats been sitting around
for a while, historic optimization might just
become your new best friend.
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www.webtrainings.in
Webtrainings.2009_at_gmail.com
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