Unique Realestate Marketing Ideas 2021

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Unique Realestate Marketing Ideas 2021 Work on
Cutting Edge Digital Content
In this blog post,we have made an attempt to
share some unique real estate marketing ideas
for 2021. Realestate is a high ticket sale , you
need to be really innovative and think out of
the box when it comes to marketing . Investors
are smart and very well informed in this digital
age. Create content which engages your potential
buyer to book the site visit. Before you start
marketing,build rock solid foundation of your
digital content to promote project. Identify
different Buyer Persona and create specific
content for these buyers,which will give them
relevant info. Inspire Home Buyers with
meaningful content,you will get more site visits
and sales. In this blog post,we have made an
attempt to share most exciting digital content
techniques actionable realestate marketing
ideas for 2021 . Create Sales Funnel Generic
Corporate website is thing of past now with
multiple projects showcased . Sales funnel with
specific project details will get you site visits
and sales . Typical flow for a high performing
funnel
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Project Landing Page Capture Emails Connect with
Email Automation ( Sequence Emails ) Drip Email
Sequence to Nurture Clients Connect to Sitebot (
Capture Responses with Specific Questions )
Based on responses identify buyer persona . Make
calls and block site visits .
Google My Business Page Local search on google is
gaining massive momentum , increasingly people
are searching places near me . You need to
get top listing for your project , so people can
find you when they search for properties near
them .
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Update project content regularly on your Google
My Business Page . Offer Home Valuation Create a
sitebot , helping home buyers to understand
valuation for their home and suggest investment
strategies . You can create an intelligent
sitebot for your Sales landing Page / Funnel .
Work on flow chat for the bot and give it to
developer , he will do the rest . Publish a Quiz
People like participating in the quiz .Create
an exciting quiz on your sales funnel and reward
people who are winning the same . You will get
much better engagement for your project . Answer
Buyer / Seller Questions on Your Blog Create a
blog on your sales funnel . Answer all the
possible question of potential buyer in this blog
, they will be well informed about your project
.Highlight all the advantages vs all the
disadvantages of other projects in same location
.
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Create Video Blog Post Create a blog post with
video series talking about location advantages ,
shoot video series about new restaurants , malls
, offices , schools etc . Post regular videos on
this blog post for people to refer . excite them
regularly with new content . Create
Infographics Create Informative infographics on
your project and post on pinterest . Pinterest
can get you lot of free traffic to your sales
funnel . Create amazing and attractive
infographics to catch eyeballs . Your
infographics should give massive value to
potential customers . Create Digital Business
Cards You can now create digital business cards
on whatsapp . Create business card with specific
project details , share it on whatsapp .
Potential Buyers can have quick look about about
your project . Customers can communicate over
whatsapp and engage with your project . Youtube
Video Marketing Realestate players have been
ignoring youtube marketing , increasingly home
buyers are searching for properties on youtube
. Have a youtube channel and grow your channel
with valuable content , you will gain
subscribers and they can become your potential
investors . Upload atleast 4 videos every week
to get traction . We are working on this Youtube
Channel for our Client . What Are The Best
Affiliate Programs For Beginners in 2020
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Film an Infographics Explainer Video A must do
! Create infographics explainer video talking
about interesting facts and figures of your
project . Share ROI and other important aspects
of your project using awesome graphics . Amaze
your investors with exciting possibilities of
investing in your project . Drone Videos
Create stunning drone videos giving birds eye
view of your project , put hotspots on important
locations . Highlight proximity of important
locations from your project . Capture dynamic
elevation shots to wow your investors . Drone
videos can give stunning look to your projects
. Interactive Videos Now you can make
interactive videos , which gives investors the
power to control video and select certain
section which they are interested in watching
. You can embed certain questions in the video
which will guide potential customers to choose
sections which interests them the most
. Interactive videos is the future of
real-estate video marketing . Testimonial
Videos Bytes from Happy Customers is the best
possible way to promote your projects .
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Shoot testimonial videos in a studio with green
chroma setup , package these videos with info
graphics . Testimonial videos can create massive
credibility with new buyers and can motivate
them to take next step in closing the sale .
Photoreal 3D Walkthroughs 3D Rendering
Technology has evolved over past 20 years , now
you can create photorealistic 3d walkthroughs
for your projects . 3D Walkthrough with dramatic
shots will wow your investors . Play your film on
large screen at sales lounge , will get your
potential customers at the edge of their seats
. This can boost sales at site . Real Estate
Virtual Tour Showcasing sample flat has been a
very important aspect in real estate sales . Now
you can showcase your sample flat with the help
of virtual tours , potential customers can get
realistic feel of the property sitting at their
homes . Create Virtual Tour with interactive
features , customers will be able to navigate
through the property and capture all the details
. Facebook Marketing Video marketing on
facebook can give you very good results . You can
do laser targeting with the help of facebook ads
.
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Video ads have been working really very well to
get higher engagement , which results into much
better site visit and sales . Email Marketing
Email Spamming and Mass Mailing is now Dead
. Even if you try mass mailing on database the
best open rate you will get is around 2 to 3
. Now its about legitimate list building , where
people opt-in to your email list after checking
your offer . When you send email campaigns to
your opt-in list , you can get open rate of 20
to 25 which is incredible . You can send
sequence of emails using email automation and
nurture your leads .