Title: Google Business Profile for SEO_bhivetechnologies
1GOOGLE BUSINESS PROFILE FOR SEO
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2New features in Google Business Profile (GBP)
- Google My Business (GMB) is a local SEO listing
platform and recently it has changed its name to
Google Business Profile (GBP). The new name has
been kept by Google to keep things simple for the
small businesses so that they can directly manage
their profile on Google Search or Map app. - The direct search options in the GBP have been
the best feature for various entrepreneurs to
update their business profile and verify it
directly and also resolve other issues. In order
to verify their profile, the business owner can
directly do a search on Googles search option by
directly typing their companys name or else on
the Google Map app. - In the Google Map, the business owner will get
the option to verify their Business profile or
solve other issues such as suspension. Through
this new search and map app, many upcoming or
startup businesses can create their business
profile on Google and can set up their business
profile directly on Google Search and Maps. They
can also be able to see whether their profile is
publicly visible or not.
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3How Google Business Profiles can be used for
local SEO
- If you have any local business, then you have to
optimize your Google Business Profile. One of the
most important Local SEO strategies is to rank
higher on the Google Page and get local clients. - Hence, if you only claim your Google Business
Profile, then this is only the first step, you
have to frequently optimize and check your
Business profile and update it with recent and
new information. It is one of the most important
tasks to keep your business profile updated. - Hence, it is quintessential for every business
organization to keep their profile updated and
check it on a regular basis so that no mistakes
were made in their profile. You can also contact
Bhive Technologies for Local SEO of your
business.
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4How to Manage your Google Business Profile
- SINGLE LOCATION BUSINESS
- If you have a local business with only one
location, the best and easy way to maintain your
business profile is to open your computer all day
long from the same place in the Google Search
options. You can also maintain your business
profile directly from Google search or Maps. So,
if you log in to your Gmail account that you have
used to manage your business profile, you can
directly type your business name in the search
bar, and your knowledge panel then you can see
the Google Business Profile edit panel will
appear. Alternatively, you can also edit the
words My business and your edit panel and
knowledge Panel will appear. Whereas, this
feature will not work on the Google Map. -
- MULTI-LOCATION BUSINESS
- If you have multiple business locations, then the
best way to manage your profile is to log in to
the Business Profile Manager dashboard. In this
way, you can also manage multiple client
locations. With the help of a Business profile
Manager, you can easily operate multiple location
businesses in a single dashboard.
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5Why is it important to follow Googles Guidelines?
- If you are managing your business profile on
Google, then it is very important and mandatory
to follow its guidelines. If you do not follow
their guidelines then your business profile might
get suspended. - You should always keep into consideration that
your Business profile is public and not only
yours. So, you should manage and optimize it
properly so that you can easily rank higher on
the Google Page. - Google always encourages user-generated content
such as QAs, reviews, photos, videos, and many
more. So, someone who is virtually online can
easily contribute to your GBP. But while using
any one of these contents in your profile, you
must make sure that those are legal and do not
hold any kind of copyright issues.
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6OVERVIEW
- Towards the end, it can be concluded that Google
Business profile (GBP) is one of the best
platforms for improving your search visibility in
Googles search engine for local terms. It is one
of the best chosen local SEO strategies for
enhancing your business. GBP is a free tool that
is easy to use for your business and manage your
online presence in Google including Search and
maps. - You can also contact Bhive Technologies for Local
SEO of your business.
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7Thank You
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