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NIDM INSITITUTE BANGALORE
SEO ON PAGE TECHNIQUES
HOW SEO ON PAGE WORKS
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SEO on page techniques
The process of optimizing pages on your site to
improve rankings and user experience.
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1. Optimize Page Titles
Table of Contents Points for discussion
2. Optimize Meta Descriptions

1. Heading
2. link building
3. XML Site Map
4. Robots.Txt

1. Mobile Friendliness
2. Favicon and canonicalization
3. custom error pages
4. Web speed optimization

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Optimize Page Titles Title tag optimization is
done to make sure that the webpage gets
displayed for yhe targeted keyword.
Optimize Meta Descriptions Where you put your
keywords.
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Headings-H1-H6
HTML header tags are used to differentiate the
headings(H1) and sub-headings(h2-h6)
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Link building

• Linking building refers to the technique of
  linking website pages with external pages.
• Links classified into 3 categories.
• Internal links
• outgoing links
• incoming links

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XML Site Map
An XML sitemap is a file that lists a website's
important pages, making sure Google can find and
crawl them all.
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Robots.Txt
A robots. txt file tells search engine crawlers
which URLs the crawler can access on your site.
This is used mainly to avoid overloading your
site with requests it is not a mechanism for
keeping a web page out of Google.
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Custom error pages
404 ERROR the server was unable to find what was
requested 301 The requested resource has been
definitively moved to the URL given by the
Location headers. 302 A specific URL has been
moved temporarily to a new location.
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9611303057 Email nidmindia_at_gmail.com
info_at_nidmindia.com