PPC

1
WHAT IS PPC ?

• PAY-PER-CLICK (PPC) is an online advertising
  model in which an advertiser pays a publisher
  every time an advertisement link is clicked on.
  Alternatively, PPC is known as the cost-per-click
  (CPC) model.The pay-per-click model is offered
  primarily by search engines (e.g., Google) and
  social networks (e.g., Facebook). Google Ads,
  Facebook Ads and Twitter Ads are the most popular
  platforms for PPC advertising.

2
SCIENTIFIC REPRESENTATION OF PPC MODEL
3
Benefits of PPC Advertising

PPC Contributes to Business Goals. This is often
the most compelling reason to use PPC
advertising. ...
PPC Is Measurable Trackable. ...
Quick Entry. ...
You're in Control. ...
PPC Works Well With Other Marketing Channels. ...
Incredible Targeting Options. ...
A Wealth of Marketing Data.


4
How do Google PPC ads work?

• GOOGLE Ads is Googles pay-per-click (PPC)
  advertising solution which allows businesses to
  bid on keywords for a chance to show ads in
  Google search results. When using Google Ads, you
  only pay when someone clicks on your ad to visit
  your site or call your business.

5
5 ways of Making MONEY using PPC

• 1. Make Money with Pay Per Click Ads as a
  Freelancer.
• 2. Develop Landing Pages for PPC.
• 3. Create Ad Copies for PPC Advertisers.
• 4. Work as an In-House Pay-Per-Click Professional
• 5. Write Articles to Make Money With Pay Per
  Click

6
PPC STRATEGY

• Long-Tail Keywords and Voice Search. Once upon a
  time, PPC was all about short search terms. ...
• Cut the Clutter Remove Underperforming Keywords.
  ...
• Schedule Ads for the Right Time. ...
• Consider Your Bid Strategy. ...
• Target Your Audience. ...
• Use Negative Words to Maximize Budgets. ...
• Avoid Click Fraud.

7
(No Transcript)
8
YOU CAN CONTACT US

• WEB INFOMATRIX is a digital marketing agency.
  Our strength is our business-to-business digital
  marketing strategy. We help clients generate
  leads and sales, build brand equity, reach a
  wider audience, solve their unique marketing
  challenges, and track their success. You can
  contact us.
• Website webinfomatrix.com
• Skype shalabh.mishra
• Telegram shalabhmishra
• Whatsapp [phone]
• Email info_at_webinfomatrix.com
• Mobile [phone]

9
(No Transcript)