Location Based Intelligence Marketing - PowerPoint PPT Presentation

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Location Based Intelligence Marketing

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Our solution opens up​ a powerful marketing​ and revenue channel ​for retailers through​ location-based marketing & analytics. – PowerPoint PPT presentation

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Title: Location Based Intelligence Marketing


1
Beaconsmind
  • Geo Location Based Advertising

2
Beaconsmind Products and Services
  • Data Driven Marketing
  • Shopping Insights
  • Instore Analytics
  • Customer Intelligence
  • Personalized Push Notifications
  • Real Time Heatmaps
  • Omnichannel

3
Emerging Technologies in Retail Industry
Based on your business goals, we define the
retail stores and in-store areas based on your
companys floorplans for Bluetooth Beacon
Hardware deployment including the Hardware
procurement, shipping and customs. This planning
then serves as a basis for our team to configure
and deploy the right amount of devices on-site.
For global projects we work with local
contractors, tasked with Hardware deployment and
maintenance. iBeacon-specific data about user
and shopping behavior, visits or visit times and
heat maps can be tracked via the beaconsmind
Suite. Dashboards and customized reporting help
you make sense of your data. Our data analysts
support data interpretation and create
recommendations for optimizations.
4
The beaconsmind team works from offices in Stäfa
(Switzerland), Munich (Germany) and Dubai (UAE)
and helps the international client run successful
location based marketing campaigns. Enabling
retailers to fundamentally transform the shopping
experience for customer in physical stores,
beaconsmind offers the beaconsmind software
Suite, coupled with Bluetooth iBeacons to be
installed at point-of-sale. Our localisation
technology and Beaconsmind software Suite allows
retailers to converge digital and physical
shopping and create a seamless customer
journey. We help retail clients to open up a
strong marketing channel and revenue stream
through location-based marketing analytics.
5
Retail Store Marketing
  • Motivate customers to make a purchase by creating
    customized push notification using behavioral
    data and purchase statistics. Build customer
    segments so you can execute dedicated marketing
    campaigns for every customer group. Push messages
    specifically tailored to a specific audience can
    lead to higher conversion rates.

6
Smart Retail Technology
  • Use location-based marketing as a new marketing
    channel to reach visitors with personalized
    offerings. Activate your customers locally or
    globally personalized messages can lead to
    higher conversion rates such as longer mall
    visits.

7
Retail Shopper Marketing
  • Motivate customers to visit your stores by
    sending individualized and targeted push
    notifications, eg. based on criteria such as
    visit and purchase history. Reach customers
    locally (when close to the shop) or globally, at
    the right place and/or at the right time.
  • Track and analyze customer online and offline
    touchpoints to measure your campaigns
    effectiveness in driving store visits.

8
Headquarters beaconsmind AGSeestrasse 38712
Stäfa (Zurich)Switzerland China beaconsmind
Shanghai Co. LtdShanghai World Financial Center,
28th floor100 Century AvenueShanghai 200120,
China
D/A/CH Region beaconsmind Deutschland
GmbHThierschstrasse 1780538 MunichGermany Midd
le East beaconsmind MENA Data L.L.CDubai Hills
Business ParkBuilding 1, Level 4, Unit
406Dubai, United Arab Emirates
Quick Contact Email info_at_beaconsmind.com /
Phone 41 44 / 380 73 73
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