What is Content Marketing : Definition + Example?

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What is Content Marketing Definition
Content marketing tutorial
Example?
Content Marketing Which you must have heard
somewhere or the other, in which marketing is
done on the basis of content. What is content
marketing if you want people. If I do not know
about it, then today we will tell you in this
article what is content marketing, definition
examples, how it works, how to increase your
business with it, and its types, etc.
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• Content marketing tutorial
• Content A word that is shaking the whole world
  with just words. Content is such a powerful
  term. So today everything is possible. If we talk
  about content in marketing, then content has
  been called king in
• marketing. Marketing is impossible without
  content. Whether it is marketing marketing
  traditional or digital, marketing cannot happen
  without content.
• If we talk about today's time, marketing has
  become very easy. Digital marketing is one such
  way, which has made marketing very easy. Through
  this we can do marketing well even at low cost.
  And in digital marketing, content is everything.
• What is content marketing-
• Content Marketing This is a type of marketing
  in which marketing is done on the basis of
  content.

Content is created in different formats and put
on different platforms.
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• Content marketing tutorial
• In this, first one of the content is selected.
  Then that content is made in different formats.
  Lastly, that content is distributed. on different
  platforms.
• Content marketing is the marketing that comes
  under digital marketing. And the utility of
  content in digital marketing is immense. Here
  every type of marketing needs content. Google
  ads, Facebook ads, email marketing, search
  engine optimization, social media marketing All
  these types of marketing require content.
• How does content marketing work?
• In this marketing work is done with full
  strategy. Content marketing works like a funnel,
  let's say you have to generate leads from content
  marketing, lead generation means that we need
  people's email, name, etc.
• Suppose you want to sell a free course in
  digital marketing. And instead I want you to
  generate leads. So first of all I will make a
  free digital marketing course in the format of
  the video, put that free course on different
  flatform, after some time someone on Facebook
  showed our content and he clicked on the links,
  he went to the landing page and there A lead form
  was attached. And only after filling this form
  he would get that course. He filled that lead
  form and received the course.
• So that guy got a course in digital marketing.
  and lead us. This is how content marketing
  works.
• Types of Content Marketing -
• Talking about the types of content marketing, the
  formats in which the content will be created and
  marketed are called its types. Content marketing
  which is done in many ways. Ever since the form
  of digital marketing has come into the world of
  marketing, the role of content marketing has
  also increased a lot. Content is used in all
  types of digital marketing, and in different
  forms.
• But over the years it has become a different
  type. It has created a marketing of its own.
  Which is now known as Content Marketing. It has
  different types. Of which the most essential are
  5 formats.

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• Content marketing tutorial
• 5 Important Types of Content Marketing
• blog
• video
• e book
• podcast
• info graphic
• blog
• Blog is a term from which we can take content
  marketing forward with a strategy. About 77 of
  people blog regularly, after seeing these stats,
  you must have come to know that there is no
  shortage of people who blog. So when so many
  people are blogging. So why can't we do content
  marketing through a blog.
• Blogging which has been going on for a long time.
  This is an infomative article, in which
  information is given. by doing search engine
  optimization of the blog and ranking it on serp,
  we can bring traffic to it, and from there we
  can do content marketing.
• 2 . video
• Videos which are the hub of content in today's
  time. Most of the content is created in the
  format of video. Ever since the advent of
  YouTube. Since then content marketing has been
  started through video. A video is a form that is
  made up of many things. Eg picture audio
  info graphic animation, etc. That's why
  maximum people choose this form. Through video
  we can establish our brand

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• Content marketing tutorial
• Talking about education book , we can also do
  content marketing from this. Education which is
  such a weapon that everything is possible in the
  world. As people are getting curious, people need
  more and more knowledge. And we can give that
  knowledge to them through e-book . And you can
  do marketing too.
• 4. podcast
• Podcast which is slowly spreading all over the
  world. Podcasts that have been becoming popular
  for a few years now. Podcasts are a medium that
  saves time and you can listen to it anywhere. In
  this run-of-the-mill life, people value time a
  lot. Podcasts are a medium that saves time.
• Through podcasting, we can spread awareness about
  our brand, and do marketing by making the
  content in the format of audio.
• info graphic
• It is a form of content that is made up of
  graphics information . Due to which it is easy
  for people to understand the concept. We can do
  marketing by making the content in the form of
  info graphic. With info graphic, we can create
  Statistics, Chart, buyer persona , etc. for our
  business.
• What are content marketing strategies?
• Content Marketing In which strategy is used to
  optimize the content properly. We have to
  optimize the content and reach it to the right
• people. There are many steps in the content
  marketing strategy, which we
• will go through today

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Content marketing tutorial

• 1. audience target
• This is the first step of a content marketing
  strategy. In which we have to target the
  audience before creating the content. Audience
  targeting is the first thing in a content
  marketing strategy. We should know our targeting
  audience, what is our targeting audience. If we
  know our targeting audience, then we will move
  forward accordingly.
• 2 . create content
• This is the second step of the content marketing
  strategy in which we. To create content. Earlier
  in the step we have targeted our audience, now we
  will create the content accordingly. In content
  creation, we will create content in different
  formats, such as video, audio, blog, podcast,
  info graphic etc.
• consistency
• Consistency is a term that most people miss.
  Consistency works like a hidden mechanism in the
  strategy of content marketing. Because this is
  something that gives a frequency to our content.
  The largest term content in consistency is
  calendar . It is a calendar in which we plan our
  content. This is a schedule for creating content,
  we schedule in this calendar when we will write
  the content.
• Due to which our content gets a consistency,
  which helps us in marketing through content.
• distribution
• This is the last step in our content marketing
  strategy. We first targeted the audience, then
  did the content creation, then gave a frequency
  to the content and lastly we will distribute our
  content . Content distribution is a big part of
  content marketing strategy. In this we will
  publish the content on the right platforms. The
  type of content for which platform is made, it
  will be submitted in that platform.

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• Content marketing tutorial
• Like Our content is in the form of video. What
  if we publish it on a blogging platform, it will
  be an irrelevant platform for videos. But if we
  put the same content on YouTube, then it will be
  the right platforms for that content. So content
  distribution is a big part of the strategy.
• Benefits of content marketing
• low cost high conversion
• highly reach
• multiple format
• brand awareness
• lead generate
• funnel create
• engagement
• flow content
• internet visibility
• Content researching tool list
• In content marketing, when we constantly create
  content, in which we do not get the idea of the
  content. By creating costly content, we do not
  have content left. To solve this, we need
  content researching tools. So that we can get
  the idea of the content. So that we can create
  content for our marketing. Talking about content
  research tools, their list is as follows-

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• Content marketing tutorial
• Ubersuggest
• What is the future scope of content marketing?
• Talking about the scope in content marketing,
  there is absolutely no dearth of scope in the
  future. Everything you are getting on the
  internet is all content. For example, if we talk
  about ads like in social media, then whatever is
  written in those ads is a content, similarly
  everything on the internet rests on content.
  Talking about opportunities in content marketing,
  there are many opportunities in this, whose list
  is as follows
• Job option in content marketing
• interactive content creator
• storytelling
• video marketing
• copy writer / content writer
• social media content writer
• influencer marketing
• blog content writer

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Content marketing tutorial
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