WHAT IS VOICE SEARCH AND IT’S FUTURE? - PowerPoint PPT Presentation

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WHAT IS VOICE SEARCH AND IT’S FUTURE?

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You’ve probably heard of voice search before, but what do you know about it? What future does it hold in search marketing? Today, as more and more people use voice search every day, it’s becoming increasingly important for companies to understand how it works and how to optimize their campaigns for it. Let us discover all you need to know about voice search. – PowerPoint PPT presentation

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Title: WHAT IS VOICE SEARCH AND IT’S FUTURE?


1
WHAT IS VOICE SEARCH AND ITS FUTURE?
  • Shutter Up Creative Designs

2
What is Voice Search and its Future???
  • Youve probably heard of voice search before, but
    what do you know about it? What future does it
    hold in search marketing? Today, as more and more
    people use voice search every day, its becoming
    increasingly important for companies to
    understand how it works and how to optimize their
    campaigns for it. Let us discover all you need to
    know about voice search.

3
What is Voice Search?
  • Voice search is natural language processing that
    allows humans to interact with computers using
    everyday speech. Its also sometimes called
    Speech Recognition or SR.
  • Voice search is an increasingly popular way to
    search online, using spoken questions instead of
    typed ones. By 2020, 50 of searches were by
    voice, and by the end of 2022, 55 of US
    households will own a smart speaker. Currently,
    many individuals make use of 20 of voice
    searches for mobile queries.

4
How Voice Search Works?
  • Voice search works by converting your speech into
    text and searching the internet for results
    matching your query. Artificial intelligence (AI)
    and natural language processing (NLP) power Voice
    search. AI is used to understand what youre
    saying, and NLP is used to interpret the meaning
    of your words.

5
Do you know the benefits of voice search?
  • Voice search is faster than traditional
    text-based searches users can speak their
    queries and receive results almost
    instantaneously.
  • Voice search is more convenient than typing out a
    query. Users can perform a voice search while
    doing other tasks, such as cooking or driving,
    and this convenience factor could lead to more
    people using voice search daily.
  • This technology can be more accurate than
    text-based searches. By speaking clearly and
    concisely, users may avoid frustration and time
    lost on incorrect results.
  • It has the potential to generate new revenue
    streams for businesses. For example, companies
    could create sponsored results that would be read
    aloud to users when they perform a voice search.
  • Voice search hands-free keeps you safe while
    driving or multitasking. Whether cooking dinner
    or driving to work, hands-free voice search lets
    you get the information you need without putting
    yourself at risk.

6
Is voice search the future of search marketing?
  • Voice search is an increasingly popular way to
    search for information online, using spoken
    rather than typed keywords. Its convenient and
    fast, and you can use it hands-free, making it
    ideal for mobile devices. With the rise of smart
    speakers and virtual assistants such as Siri,
    Alexa, and Google Assistant, voice search is
    becoming more mainstream.

7
To Conclude
  • Voice search is a tool that allows users to
    search the internet using natural language
    instead of keywords. Although this technology is
    still in its early stages, it has the potential
    to change the way we do online information
    searches significantly. Businesses need to
    optimize their websites for voice search to
    remain visible, and voice search is
    revolutionizing search. Now is also a great time
    to focus on long tail keywords as this will help
    your business advance quickly.
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