Top 5 ‘Meet the Company’ Video Ideas

1
Top 5 Meet the Company Video Ideas

• Videos are one of the most effective marketing
  tools. Surveys show that using videos and
  graphics maximises audience engagement and brand
  awareness. Whether you like to display the fun
  side of corporate life, share your values and
  goals in the video or motivate people to join
  the business.
• One of the ways to boost your business and sell
  people to your brand is by making relatable
  content. But you need to be aware of your goals
  before choosing the video idea that fits your
  brand the best.
• The videos need to be relevant to the current
  times and relatable to appeal to a wider audience
  pool.
• The target clientele should be kept in mind so as
  to not generalise the content.
• Your primary demographic should find themselves
  emotionally moved or invested in the video.
• Most of the content today is ethically and
  socially acceptable to the masses. Your companys
  values should be reflected in the content you
  choose to make, and your audience should know
  what your beliefs are.
• Here are the top five ideas you can use that
  encompass different aspects of your business. The
  benefit of making these videos is to form
  dependable connections with your audience.
• A Day at the Office
• Meet the Team
• FAQs
• Customer Reviews and Demos
• Company Events
• Lets go over these one by one.

2

• A Day at the Office
• A new or potential employee may ask you during
  the selection process about the routine at your
  office. The more likely question is what a day at
  work looks like for your employees.
• Having to give a boring answer explaining all the
  tasks the employees do in a day, wouldnt it be
  better if you had a video showing it. This video
  can have more of a personal approach and feel to
  it. Get a camera crew in the office for the day
  and have them follow around selected employees
  that explain each task they have to do in a day.
• You might have to pick camera-friendly and
  pleasant-looking employees to attract your
  audience. Have them prepare scripts that managers
  can pre-approve. These should include the daily
  challenges of the day, the office environment,
  where they sit, and how they interact with each
  other.
• You can show the resources your office has during
  this tour such as lunch areas, desks and
  technology you have, and office spaces for
  different employees. You can showcase that your
  employees are happy and glad to be working there.
  They leave the office on time and complete the
  tasks of the day without being overburdened.
• Meet the Team
• Who better than your employees to present how it
  is to work at your company? People may want to
  know what type of work you do and what people
  theyll have to work with.
• This is one of the best corporate video ideas as
  it displays the star players in your team. Your
  video can be of several people sitting around and
  conversing, focusing on each of them one by one.
• These people should be the management team of
  each of your departments. They can motivate
  people to join the company by giving their
  personal insights into the job. Each of them can
  have a positive story to share with the world on
  how impactful their work has been.
• Customer Demo
• Many companies believe in making demonstration
  videos for any of their products. Whats even
  better than you showing how to use a product is a
  customer sharing their experience with its use.

3

• Company Events
• Corporate life is focused on work and getting
  things done for the most part. It will make your
  work sound more appealing if you would include a
  fun element in your videos.
• Maybe do a behind the scenes at an event youre
  hosting for the employees. It can be a seminar
  to show how you offer corporate training. People
  can be made aware of what skills theyll be able
  to learn if they start working at your company.
• They can see how the employees and management let
  off steam and carry themselves beyond the office
  vicinity.
• Product Announcement
• Announcement of a new product shows your audience
  that you are open to innovation. Updating the
  product design and making an appealing graphic
  video will maintain the attention of your
  long-term customers. We live in a time where
  trends are changing by the minute.
• Its better to keep bringing some new features to
  your products and making videos presenting the
  change to the world. This can even be a shorter,
  animated video showing how your product works.
  Use a tone of excitement for the new innovation
  youre bringing to your product.
• Using exciting colours and trending music and
  hashtags to encourage people to show support for
  your business on social media is an effective way
  to involve your audience.
• Videos hold the power of showing the world what
  your company is all about. The days of graphics
  and animations have made it possible for viewers
  to learn about your business through more than
  just articles. Use this power to amplify your
  impact into the minds of your audience.
• Read more - https//studio52.tv/blog/top-5-meet-th
  e-company-video-ideas/