Liverpool John Moores University

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Liverpool John Moores University
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Geoff Scott Corporate Brand and Production Manager
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Our name
Title always written in full Liverpool John
Moores University ? John Moores x Liverpool
John Moores x Liverpool JM University
x Abbreviation LJMU not JMU
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LJMU Corporate Logo
Blue - pantone 281 C100 M72 Y0 K38 Green -
pantone 382 C30 M0 Y94 K0
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LJMU Corporate Logo - limitations
The rectangular logo is only used for LJMU
business cards, advertising, badges and
merchandise
LJMU Rectangle logo
The LJMU crest is only used on graduation
certificates
LJMU Crest
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Avoid reproduction of the logo smaller than 25mm
in height for the square logo
25mm
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Approval Process for Partner Colleges when using
LJMU logo . . .

1. send pdf of artwork via email to me
   g.scott_at_ljmu.ac.uk
2. approval usually within 24hours (give me a call
   if you have not heard anything)
3. alternatively send hard copy in post

(NB approval of course information is via your
link tutor)