Interfaces of Attention

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Interfaces of Attention
Yury Lifshits (Yahoo! Research) Twitter
_at_yurylifshits
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Operating System

• Computer OS
• Phone OS
• In-car OS
• Home OS
• Human OS

Picture source http//en.wikipedia.org/wiki/File
Operating_system_placement.svg
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Nokia Connected Home http//www.nokia.com/technol
ogy/upcoming-innovations/connected-home
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Human OS
Human Operating System
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Human OS from The Matrix
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Human resources

• Time (calendar)
• Location
• Physical power
• Money
• Thinking power
• Expertise, knowledge (QA)
• Current state, mood
• Decision making
• Attention

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Human OS
application
Human Operating System
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application
Human Operating System
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application
application
application
Human OS
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Today

• Overview of information distribution
• Attention interfaces
• Presentation interface
• Reception interface
• Prototypes
• Brainstorm

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Information Distribution
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Trend Growth of Data

• Business-generated data
• Products, services, news, wishlists, contact data
• Reality stream, sensors
• Where what have happened
• Expert knowledge
• Glossary, issues, typical solutions, object
  databases, related objects graph
• Events
• Sport, concerts, education, corporate, community,
  private
• Market graph signals
• Like, interested, use, following, want to buy
  votes and ratings

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Trend Growth of Data

• Photos
• Events
• Video, Internet TV
• Fashion
• Shopping
• Art, architecture, design
• Psychology
• Music

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?
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User needs

• Discovery
• Find without search
• Filtering
• Solving information overload
• Memory
• Personal information management

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Presentation Interfaces
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Stream

• Subscriptions
• Shared
• Its ok to miss an entry
• Focus on entertainment
• Actions
• connect, put to queue

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Tabs / Folders
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Messages, Updates, Alerts
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Now

• Stock, weather, sports scores, traffic, prices,
  showtimes
• Video news, podcast news, radio
• Last TV episodes
• Trending stuff
• Only last value shown
• Fit everything to one screen

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Connections

• Memory/bookmarks my books, places, music
  artists, celebrities, movies
• Resolve to details status, reviews, current
  price, contact data
• Attention profile for better aggregation/recommend
  ations

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Queue

• Wishlist restaurants, books, travel ideas,
  movies
• Content video, music artists, blogs, slides
• Things to learn
• Games
• Keywords for research

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Sharing

• Events
• Music
• Video

• Books
• People
• Places

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Random Walk

• See also
• Similar artists
• Entities in this story

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Reception Interfaces
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Reception Constraints

• Size
• Structure, namespaces
• Rate
• Reputation
• Keyword matching

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Forthcoming events

• HackDay Saint Petersburg
• September 5-6
• http//hackday.ru
• My talk on two-sided markets
• September 13, 15-35
• http//logic.pdmi.ras.ru/infclub

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Prototypes

• Photo reader
• http//semabox.com
• Connector
• http//semabox.com/connector
• Newsboard
• http//semabox.com/newsboard

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Brainstorm

1. What kind of information do you want to consume?
2. What is the ideal presentation interface?

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• Thanks!
• Follow my work
• http//twitter.com/yurylifshits