Kick-off Meeting February 2003 German Project Partner

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Kick-off Meeting February 2003German Project
Partner
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Overview

• Tasks for the German Project Partner
• Illustration of components already prepared
• WebSM Needs Assessment Survey
• WebSM Intercept Evaluation Survey
• Ideas discussed in Mannheim in the last weeks
• Editing concept rights
• Technical implementation
• Branding of new site
• Materials for portal promotion
• Organizational structure at German Project Partner

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Tasks German Project Partner

• Assessment of needs among portal users (WP 2-2)
• WebSM Needs Assessment Survey
• Formative Evaluation (WP 6)
• WebSM Needs Assessment Survey
• Development of quality criteria/guidelines for
  inclusion of information (major part D shared
  with SLO)
• Development of area guide (major part D)
• Consulting online-journal (major part SE)
• Data inclusion and update (shared)
• Portal promotion (shared)

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Components already prepared I

• WebSM Needs Assessment Survey
• Aims and Scope
• Assessing Web-survey related IC needs within the
  EU
• Pre-testing thematic blueprint of site provided
  by SLO partners
• Project-related exploitation
• Refining initial blueprint according to the newly
  identified needs and the subjective importance of
  proposed parts
• Own scientific contribution about IC needs in
  our field
• Next steps
• Evaluation of current draft by project partners
• Sampling design / Collecting addresses

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Components already prepared II

• WebSM Intercept Evaluation Survey
• Aim
• Instrument to formatively evaluate the WebSM
  portal
• Materials and Procedure
• Step 1 - Pre-Access survey Pop-Up or
  Interstitial survey of portal users
  demographics, usage of WebSM, interests and
  expectations in WebSM (open-ended format),
  eMail-address for step 2
• Step 2 - Post-Access survey Evaluating Human
  factors criteria of last WebSM usage on three
  dimensions
• Utility Will it do what is needed functionally?
  Is it useful?
• Usability Will the users actually work it
  successfully?
• Likability Will the users feel it is suitable?
• Credibility As how trustworthy is the
  information regarded?
• Continuous refinement of item battery of step 2
  according to psychometric properties

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Ideas discussed in the last weeks

• Editing concept rights
• Technical implementation
• A whole bunch of OpenSource products is freely
  available (Examples PHPNuke, PostNuke, Xoops
  etc.)
• Why do we need a costly proprietary system?
• What is the added value provided by the
  subcontractor?
• Branding of new site
• Unwanted associations culture-robust branding
• Websurveys.eu instead of WebSM?
• Materials for portal promotion
• Banners and other promotional materials (Flyers
  etc.) needed relatively early

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Organizational structure (Germany)

• Michael Assistant professor at U-Mannheim
• gt External consultant for WebSM
• Wolfgang Project consultant at ZUMA
• gt Internal consultant for WebSM
• N.N. Responsible person at ZUMA
• Ph.D. student / Assistant researcher
• Until Sept. 30th, 2003
• PHP programmer (40 hours/month paid by ZUMA)
• Student assistant (20 hours/month)
• From Oct. 1st, 2003
• N.N. / student assistant (40 hours/month)

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Questions?