Mark Barrett Programme Officer

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Lessons from Tyne Wear City Region Current
Approach to Employer Engagement

Mark Barrett - Programme Officer Donna Tate -
Recruitment Solutions
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Three clear areas of delivery Partnership Client
Delivery Employer Solutions
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• 13 Local Authority areas
• 9 Target Local Authorities
• 7 Local travel to work communities
• 90 Target wards
• Benefit claimant rate
• 16.6 (166,980)
• Employment rate 71.6

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Structure Chart
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• What will success look like?

• Partnership
• One employability framework
• One set of targets across City Region
• Clear funding streams for specific delivery
• Strategic development transforms delivery
• Multi Area Agreement (MAA)

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• Employer Solutions
• Improve effectiveness/ Increase employer
  engagement
• Join up partnership offer
• Challenge recruitment processes
• Enable clearer routeways
• Reduce duplication
• Local networks represent employers needs
• Co-ordinated policy driven investment planning

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No Wrong Door Approach
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TWCR Recruitment Solutions Model
Identifies Lead Contact
Key Contractors
HUB
Jobcentre plus
Regeneration Planning Procurement LEP Business
Relocations Existing Recruitment Inward
Investment
Local Authority
Post Employment Support
Connexions
PARTNERSHIP OFFER
VCS
Business Link North East
Working group agrees offer etc.,
ONE North East
Learning Skills Council
Co-ordinated by TWCR. Managed by Local
Partnership Dbase HANLON
NEEC
ADDED VALUE Clear management of
Employer Co-ordination Monitoring of
Provision Address barriers, problems and
gaps Inform future funding and investment
planning
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• Cleadon Park
• Major re-development of a run down Housing
  Estate
• 55 Apprenticeships, 50 Employment Opportunities
• Employment Routeways
• Young apprenticeships
• Adult apprenticeships
• Vacancy Management
• This approach helped define Construction
  Employment Integrator (CEI)

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Contact Details

• Donna Tate Mark Barrett
• Recruitment Solutions Programme Officer
• donna.tate_at_northtyneside.gov.uk mark.barrett_at_nort
  htyneside.gov.uk
• Tel [phone] Tel [phone]
• Mob [phone] Mob

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Additional Slides for Reference

• Principles of Recruitment Solutions Model
• Board Members of TWCR
• Partnership Delivery
• Client Delivery

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• Principles of Recruitment Solutions Model
• Sharing Intelligence of who is contacting who?
• To better inform a tailored training and
  recruitment offer to employers
• Agree Partnership Protocols and sign up to
  Information Sharing Agreements
• Respect for each partners core objectives and
  principles
• Easily identify designated point of
  contact/account managers
• Increased partnership co-ordination by the City
  Region
• Clear Employer Engagement partnership structure
  to respond to vacancy opportunities
• Existing partnership networks to be
  incorporated in the model
• Better awareness of provision in terms of
  support for individuals
• Consult and advise the Public Sector Offer
• New Projects partners expected to comply in
  good faith and not contact existing employer
  contacts
• Simple and easy to access

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• Board members
• North East Employer Coalition
• Business Link
• ONE North East
• Jobcentre Plus
• LSC

• GONE
• Strategic Health Authority
• Private Sector
• Local Authorities
• Community and Voluntary sector

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Partnership Delivery

• Key organisations-senior buy in
• Aligning/Pooling resource
• One strategy
• Seamless service delivery
• Market Intelligence
• Support to local delivery
• Good practise
• Linkage to City Strategy-Transport and
  Regeneration strands-MAA
• Recognition of achievement to date

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Client Delivery

• Increase engagement from targeted areas
• Increase engagement of target groups
• Easier access to jobs
• Tailored individual solutions
• Progression routes
• Access to support and skills