MORPHOSE

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• MORPHOSE

Consulting with Us
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Who are we?

• Morphose is a Sustainable Business Consulting
  organization.
• We are engaged in the business of helping our
  clients manage their Business Brands for value.
  
• Our focus is to help you sustainably
• Build your Brand
• Build your People
• We understand your business focus, and bridge it
  with customer expectations to finally create
  Profitable Results.

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• A brand is what people say about you
• When you are not there'
• - Jeff Bezos, Founder of Amazon

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What do we believe ?

• Around the world the standard approach to doing
  business used to be
• Build products first, build brands later.
• New Age Strategy is just the opposite
  Start with
  your brand promise. Lead with it. Turn your brand
  into the driver of your business.

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How do we do it?

• End to End Solutions

From Concept Development and Market Positioning
to everything in-between, we help your business
see its full potential.
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What are our Services?

• Branding Image Construction
• Marketing Analysis Strategy Planning
• Operational Management
• Audit

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Branding Image construction

• Place
• Concept Development
• Interior Design Layout
• Interior Design Implementation
• Products
• Product Viability Study
• Multiple Brand Management

• People
• Presentation
• Training
• Product
• Service
• Promotion
• Visual Communication (logo, packaging, ads,
  hoardings, brochures, posters, signage)
• Media Relations
• PR Activities

www.morphoseindia.com morphoseindia_at_gmail
.com
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Marketing Analysis Strategy Plan

• Market Analysis
• Size
• Segment
• Competitors
• Customers
• Buying Behaviour
• Growth

• Marketing Plan
• Product Positioning
• Pricing
• Market Penetration
• Visual Communication
• Promotion Strategy
• Result Review

www.morphoseindia.com morphoseindia_at_gmail
.com
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• Operational Management

• Designing S.O.P.
• Operational Review
• Process Re-engineering

www.morphoseindia.com morphoseindia_at_gmail
.com
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Auditing

• Branding Implementation
• Marketing Strategy Implementation
• Operational Management
• HR Training

www.morphoseindia.com morphoseindia_at_gmail
.com
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Whats Our Methodology?

• Discover
• Analyze
• Diagnose
• Recommend
• Measure

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• discover
• We start by uncovering truths about your
  business and your brand/s. The results are always
  revealing and can sometimes be uncomfortable but
  they are an honest reflection from holding up a
  mirror to your organisation.
• analyse
• Our analysis focuses not just on your
  business brand/s but also how they perform in
  the context of the competitive landscape. We
  consider the existing milieu but we cannot ignore
  what will happen in the future. We use our
  breadth of knowledge to understand how these
  might be relevant for your brand.
• diagnose
• From the first two phases we open a window to
  the challenges faced by your brand. Our
  independence allows us to be solution neutral.
  Our diagnosis is unbiased by the need to sell
  downstream services such as design or
  advertising. We are objective and open minded
  about the most effective solutions to your very
  real challenges. We are prepared to roll up our
  sleeves and tackle the challenges as part of an
  integrated effort with your team. We will not
  disappear into our ivory towers to produce a
  report that never gets read. Working with our
  clients is critical to a successful outcome.

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• recommend
• We do not believe that one size fits all
  and do not pre-conceive the solution. Our
  recommendations are based on a thorough analysis
  of all the available information and with as much
  fact based evidence.
• We are unafraid of making bold recommendations
  where the circumstances warrant but we are
  mindful to keep a sensitivity to the business
  constraints.
• We will not leave you with a doorstop but where
  we are invited we will be on hand to guide you
  through the implementation of our
  recommendations.
• measure
• We truly believe that what gets measured
  gets managed. We want to be partners in your
  success and be held responsible for our part in
  helping you to achieve your goals. We want to
  live our brand.
• We advocate an ongoing process of
  measurement and evaluation (in all fronts -
  perceptual, attitudinal, behavioural, financial).

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Whats Our Strength?

• Morphose team of consultants (over various cities
  in India) are leading specialists in their
  fields. They consult at high levels in corporate
  scenario and with renowned institutions. They are
  leaders in their functional areas.
• Mr. Arjun Aiyar (Dubai) Executive
  Coaching (Banking, Training)
• Ms. Swati Pradhan (London).. Business
  Analyst Marketing Communication
• Ms. Alpana Sawant (Mumbai) Counseling
  Training (NGO)
• Ms. Paulina (Chennai) HR Planning
  Recruitment (Mfg.)
• Ms. Shalini Verma(New Delhi).. ICF
  Acredited Coach
• Ms. Gareema Gautam (Bucharest)Operations
  Management (Restaurant)
• Ms. Ritu Kaul (New Delhi)... Marketing
  Operations (Retail, Hospitality)
• Mr. Nagaraj (Pondicherry).. Sales
  Training (Pharmaceutical)
• Vice Admiral (Rtd.) Bangara. Management
  Analyst
• Mr. Jameel Ahmed (Pondicherry).. Sales,
  Training
• Mr. Atul Ahuja (New Delhi). Project
  Management (IT, IT Services)
• Mr. Arvind Pani (Bangalore)... New Business
  Analyst (Ex Intel)
• Ms. Vani (Hyderabad).. Quality Analyst
• Ms. Somni (Bangalore).... Retail
  Operations
• Ms. Sarika Nigam (New Delhi)... Market
  Analyst Surveyor
• Ms. Smita (New Delhi). Retail Operations
  Training
• Ms. Rangita Murad (Pondicherry).. Restaurant
  Operations

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Who are our Clients?

• Hotel Mass
• Hotel Du Parc
• Hotel Atithi,
• Aitken Spence Hotels Resorts
• Shasun Chemicals
• Glada Boutique, Cochin
• Vibe, Coimbatore
• Whirlpool
• Creart boutique cafe
• Pondicherry University
• Hotel Richmond
• (A Residency Group hotel)
• Sristys School of Air Hostess
• GRT Grand Hotels Resorts, Chennai
• Ashok Beach Resort
• Pondicherry Tourism Development
• Corporation

• Vodafone
• Lenovo
• Cooper Bussmann
• Studioanne, Exclusive Design House
• Hotel Lotus Comfort Inn
• Sri Manakula Vinayagar
• Engineering College
• Hotel Sunway GRT Grand
• Phocos-Germany
• Mpower ( Amway), New Delhi
• Sony Center
• Dart Consultants, New Delhi
• Harvey World Travels, Durban, SA
• Studio Profile Salon Spa,
• in alliance with LOreal Professionel

www.morphoseindia.com morphoseindia_at_gmail
.com
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Some of our Projects
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Hotel Du Parc
Branding Image Construction
Marketing Strategy Plan
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Hotel Atithi, Aitken Spence Hotels
Branding Image Construction at an International
Platform
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Sony Center
Branding Image Construction with old customers
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Studio Anne
New Brand Image Construction
Marketing Strategy Plan
Operations Management
Auditing
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Vodafone
New Store Launch Marketing Strategy Plan
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Pondicherry University
Branding Image Constructionat Central Govt.
International Level
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Hotel Sunway
Re-Branding Image Construction
Marketing Strategy Plan
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Sristys, School of Air Hostess
New Brand Image Construction
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Creart Boutique Cafe
Re-Branding Image Construction
Marketing Strategy Plan
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Seagulls Restaurant, PTDC
Re-Branding Image Construction
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Studio Profile
New Brand Image Construction
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Marketing Strategy Plan
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Corporate Office Prosperity, 41, Romain Roland
Street, PondicherryOperational office 2nd
Floor, Le Club Annexure, Rue Du Mas,
PondicherryOther offices Chennai,
Mumbai, New Delhi, Hyderabad, Dubai Contact
91 9894295137 91 9367601218

Our Coordinates
www.morphoseindia.com morphoseindia_at_gmail
.com