Human Computer Interaction Research in the MIS Discipline

1
Human Computer Interaction Research in the MIS
Discipline

• HCI Panel, AMCIS 2002
• Fred Davis
• Walton College of Business
• University of Arkansas

2
HCI Research

• Technology-centric
• GUI WYSIWYG WIMP
• User Interface Usability
• Corporate Military R D
• Intellectual Building Blocks
• Cognitive User Models
• Task Analysis
• Formalisms and Notations
• Design Processes

3
Blind Spots in Research Practice
Usefulness
TRAP
High
Ease of Use
Low
Low
High
4
HCI in My Own Research?

• Card, Moran Newell Keystroke-level model (GOMS)
• Objective usability as a determinant of perceived
  ease of use
• Mock-ups and Storyboards
• Pre-prototype user acceptance testing

5
Crystal Ball Predicting User Acceptance

• What to Assess
• Ease of Use
• Usefulness
• When to Assess it
• Early in design, before prototype built
• Late in design, after prototype available

6
Difficulties Encountered

• CHI Conference Doctoral Consortium
• Audience fatal flaw you have confounded
  functionality with interface!
• Inappropriate to compare systems with different
  functionality.
• Must hold constant to isolate usability.
• Me I am showing that differences in usefulness
  are important.

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What is HCI Research in MIS?

• Recent Examples
• Palmer
• Web Site Usability, Design, and Performance
  Metrics
• Argarwal Venkatesh
• Assessing a Firms Web Presence A Heuristic
  Evaluation Procedure for the Measurement of
  Usability

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Comparing Pure HCI MIS/HCI.

• Theory base
• Cognitive Psych. vs. Organizational Psych.
• Methods
• Experimental Objective vs. Situated
  Subjective
• Level of Granularity
• Micro vs. Macro
• Focus
• Technology-centric vs. Task/Problem centric

9
HCI Acceptable to MIS Editors?

• HCI Welcome if
• Problem is Relevant
• Theoretical Contribution is enhanced.
• How to increase acceptability?
• Draw solid theory technique from HCI
• Synthesize with MIS to go beyond pure HCI

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Themes for the Future

• Unobtrusive Computing
• Managing User Attention
• Exploiting User Intuition
• Knowledge Collaboration
• Virtual Teams
• Decision Support
• Visualization
• Dynamic Control
• Skill Acquisition