II FORO AHCIET Mvil

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DESAFIOS DE LA INDUSTRIA MOVIL EN BRASIL
Mobility Solutions

• II FORO AHCIET Móvil
• 5 6 de Octubre 2004
• Río de Janeiro, Brasil

Esteban DíazGranados Technology Product
Marketing Director Lucent Technologies - Brazil
Lucent Technologies PROPRIETARY Use pursuant
to Company instructions
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AGENDA

• Technology as a source of challenges and as a
  problem solver
• The IP Multimedia Subsystem (IMS) Services Model
• Future Services and Business Models

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Challenges From Technology Issues

• Diversity in the Access Network
• GSM, CDMA, TDMA, UMTS, WiFi, WiMax,
• Regional, National, International Coverage
• Interoperability
• Spectrum Efficiency
• Spectrum Availability
• Cost per bit per Hertz
• Services to End-Users
• Fixed / Mobile Convergent Services
• Full Seamless Mobility
• Flexible Multimedia Services Blending in
  Real-Time
• Provisioning Billing

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Diversity in the Access Network
Under Standardization and Development
1 Gbps
100 Mbps
UWB
Wi-MAX
10 Mbps
WLAN
802.20
CDMA2000 1xEVDO
1 Mbps
UMTS
Bluetooth
EDGE
100 kbps
GSM / GPRS
Inside Office
Inside Building
High Mobility Outside
Low Mobility Outside
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Technology as a Problem Solver

• Short Term
• Network Elements as Mediators among different
  Access Technologies allow Interoperability
• Multimode User Terminals supporting various
  technologies
• Complementation among technologies
• WiFi, Wimax / CDMA Handoff
• EVDO as WiFi backhaul for Wi-Fi On-the-Move
• WiMax backhaul for EVDO/UMTS
• Medium to Long Term
• Isolation of network layers Access, Control,
  Application
• Access Agnostic Services
• All IP Architecture VoIP from the user terminal
  isolates services from the access mode and allows
  Convergence
• New Network Model with IMS (IP Multimedia
  Subsystem)

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Future Networks and Services
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What is IMS?

• IMS (IP Multimedia Subsystem) is a new model
  defining the control layer of next generation
  networks (NGN)
• Defined by 3GPP initially targeted mobile
  operators, but was expanded to wireline segment
  and addresses convergence between wireless and
  wireline
• It fixes the previous issues of traditional TDM
  and NGN models
• Avoids proliferation of standards SIP is defined
  as the key protocol
• Supports Multimedia Services and not only Voice
• Allows seamless mobility for wireless and
  wireline users
• Uses a much modular and distributed network
  design
• Allows Access Agnostic Services
• Consolidates User Profiles and Databases for all
  services
• All major standardization bodies contribute to
  IMS
• 3GPP, 3GPP2, IETF, ITU, OMA, ANSI, ETSI,

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Impact of IMS to Operators

• Carriers will get higher ARPU and increased
  revenues due to more and much richer multimedia
  services offerings
• IMS breaks the barriers between voice and data
  and between wireless and wireline
• IMS will allow much simpler networks by means of
  an end-to-end IP design and by consolidating user
  databases
• IMS Reduces Operations complexity allowing OpEx
  savings
• Carriers will have to evolve their networks and
  adapt their operations to this new network and
  business model
• Carriers can share the same infrastructure for
  wireless and wireline services

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Impact of IMS to End Users

• End Users will enjoy access to new services,
  independent of where they are and independent of
  the type of access
• End Users will enjoy seamless mobility on both
  cellular and fixed terminals
• Within the same session a user can exchange
  images, emails, and files in addition to having a
  voice call
• They can convert the session into a
  videoconference call
• All without needing to close and restart
  additional communication sessions
• Users will be able to self-provision their
  services and preferences through a single portal
  web interface

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Ideal Services Platform IMS

• EXAMPLES
• Gaming
• Gambling
• Security
• Travel Agent
• Organizer
• Voice Control

IMS Network Services Flexibility via Service
Brokering

• EXAMPLES
• MMS, SMS
• PTT
• LBS
• Content Manag.
• Instant Message

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Blending in Real-time
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Conclusions

• The Telecom Industry is under strong
  transformation
• Convergence is inevitable
• Network Convergence
• Services Convergence
• Consumer Electronics Telecom Convergence
• IT and Telecom Convergence
• VoIP will catalyze this change
• SIP terminals
• IMS Control Model
• New Technologies will pressure new business
  models and will shape the new Telecom Ecosystem

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OBRIGADO !!

• For copies of Lucents speaker presentation,
• please request to rpmktbr_at_lucent.com

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