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A higherorder cognitive behavior

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The representativeness heuristic: how similar is this event to previous events? ... Boy-girl birth orders (short-run study) Gambler's fallacy (short-run study) ... – PowerPoint PPT presentation

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Title: A higherorder cognitive behavior


1
Decision Making
  • A higher-order cognitive behavior

2
Decision Making under Uncertainty Heuristics in
Judging Probabilities (Kahneman Tversky)
  • Usefulness versus biasing
  • The representativeness heuristic how similar is
    this event to previous events?
  • Feminist or bank teller prototypes librarian
    example
  • Short-run versus long-run odds
  • Boy-girl birth orders (short-run study)
  • Gamblers fallacy (short-run study)
  • Hospital study (long-run study)
  • The tendency to ignore base rates
  • Over- and underestimating personal risks
  • Overconfidence
  • False Hope Hypothesis

3
Heuristics in Judging Probabilities
  • The availability heuristic how easy is it to
    recall instances of events (frequencylikelihood)
  • The letter k example
  • Cause of death example
  • The conjunction fallacy estimate odds of two
    uncertain events occurring together as greater
    than either occurring alone
  • Feminist and bank teller
  • Conservative and death penalty example

4
  • Figure 8.16, Weiten

5
Heuristics in Judging Probabilities
  • Anchoring and adjustment influence of the
    starting estimate on the final estimate
  • Mississippi River example
  • Estimate of multiplication problem
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