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An Opportunity not to be missed

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founded in 2006 with a focus towards total logistics services ... Mr. Anura Fonseka. 7. SWOT analysis. Strengths. 75 year old brand name (ie: Shermans) ... – PowerPoint PPT presentation

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Title: An Opportunity not to be missed


1
An Opportunity not to be missed
  • Presented by
  • Eshana de Silva
  • Chairman, Shermans Logistics (Pvt) Ltd.
  • August 2006

2
Agenda
  • Background History
  • The company
  • SWOT analysis
  • Shermans Logistics Revenue potential
  • Fund usage
  • Next steps

3
Be among the premier logistics companies in Sri
Lanka by 2010.
  • The Vision

4
To become a synergistic partner that can create
value by providing integrated logistics
solutions.
  • The Mission

5
The company
  • founded in 2006 with a focus towards total
    logistics services
  • The brand name has a history of 75 years !
  • Services includes
  • shipping agency,
  • sea air freight,
  • consolidation,
  • deconsolidation,
  • warehousing,
  • supply chain management
  • NVOCC operation.

6
Board of directors
  • Mr. Eshana de Silva
  • Mrs. Dumeesha Nanayakkara
  • Mr. Mangala de Silva
  • Mr. Anura Fonseka

7
SWOT analysis
  • Strengths
  • 75 year old brand name (ie Shermans)
  • Brand name is known for reliability and quality
  • Able management with many years of experience in
    the field
  • Freight forwarding client base (via PCCL)
  • Corporate membership at FreightNet online
    directory
  • Professional web presence

8
SWOT analysis
  • Weaknesses
  • A marketing team to cater the huge market
    potential
  • Able debt collection mechanism

9
SWOT analysis
  • Opportunities
  • Market size of 3,194,327,500.00 (Rs.3.1bn)
  • Country location
  • Sophisticated Port

Central Bank Report 2005
10
SWOT analysis
  • Threats
  • 300 players in the market
  • Condition of the local economy
  • Extra levies etc..
  • Regional players (India, Singapore, etc)
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