Company Structure

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Company Structure
1947
2007
1985
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The History of Merkels
Herman Merkel started the Builders Pricing and
Management Manual in 1947 and soon the Merkels
publication became an indispensable tool in the
building and construction industry In 1978 he
sold Merkels to Thompson Publications In 1990
Johnnic Magazine Publishers took over Thompson
Publications as well as the Merkels brand In
2003 Chris Steenkamp bought Merkels from Johnnic
and developed it into the electronic
version Today the combined Merkels and Billcost
package offer everyone in the Built Environment
the opportunity to cost a project using the most
advanced formulas and up-to-date pricing
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The Definition of Merkels
Merkels is the standard reference publication
for the construction industry when it comes to
pricing a Bill of Quantities The 24 Bills of
Quantities that make up Merkels are drawn up
according to the guidelines set in the Standard
System for Measuring Building Work Merkels
guides the estimator through the complex
processes needed to determine the final rate of a
project Merkels provides labour costs, material
costs and a section which adds the components
together and calculates profit With the new
electronic version it is now possible for
subscribers/users of Merkels to download the
latest prices on a monthly basis, making Merkels
the most up-to-date and comprehensive information
available to anyone in the industry The
electronic Merkels has more than 20 000 hits per
month from the existing paying subscribers
country wide
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What are the 24 Bills of Quantities?
The Merkels Pricing Guide is divided into
sections, called Bills of Quantities. These
sections make it easier for the user to find the
relevant information. It also provides
categories for advertisers to target the
placement of advertisements and advertorial
information where the relevant specifiers and
buyers will be able to use it.

• Preliminaries
• Plant and Site Accommodation
• Demolitions and Earthworks
• Pilling, Drilling and Blasting
• Concrete and Reinforcing
• Formwork
• Masonry and Paving
• Waterproofing
• Roofing
• Joinery, Timber Doors and Windows
• Steel and Alluminium Window and Door Frames
• Ceilings, Partitions and Access Flooring

• Floor Coverings and Wall Linings
• Ironmongery
• Metalwork
• Plastering
• Tiling
• Plumbing and Drainage
• Electrical Work
• Mechanical Work
• Glazing and Shower Doors
• Paintwork
• External work
• Statistics and Regulations

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Associations
Merkels is fully supported and endorsed by
MBA Master Builders Association
CIDB Construction Industry Development Board
JBCC Joint Building Contracts Committee
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Print Run and Circulation
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Manual Appearance
A4 Hardcover
10 000 Copies to be printed
6000 to be distributed to the existing Merkels
subscribers
4000 to be distributed to all major book stores
Selling price R600
Includes Merkels CD to give access to the
electronic version and ensure up to date prices
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What does Merkels offer the user?
Product Knowledge

• Technical Specifications

• Installation Procedures

• Product range and details

Basic formulas in the building industry

• Information Tables

• Labour

• Materials

Live Pricing

• Customised for Gauteng, Western Cape and
  Kwa-Zulu Natal

Priced and provisional bills
Suppliers Directory
Industry Statistics
Electronic Exposure
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What does Merkels offer the advertiser?

• Reaches 6000 qualified paid subscribers and users
  of Merkels including
• Architects, Quantity Surveyors, Local, Provincial
  and National Department of Public Works,
  Department of Education, Department of Housing,
  Department of Correctional Services, Large
  Construction Industry, Township Developers, SMME
  builders, Specialists in the building industry
  such as electricians, plumbers, etc. Members of
  the Master Builders Association, Members of the
  Construction Industry Development Board, Members
  of Industry Insight
• Additional 4000 copies distributed to outlets
  including
• Builders Warehouse, Pick n Pay, CNA, Exclusive
  Books, Libraries, Technikons
• Annual advertising rate with monthly publishing
  exposure
• Qualified users and readers
• Hard copy as well as electronic format
• Opportunity to sponsor and thereby own the
  exposure of a complete bill
• Opportunity to list product prices and
  specifications

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Technical Specifications
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Advertising Costs
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We will be joining Industry Insight to generate
more statistic and exact information

• Price statistics updated regularly

• Analysis of historic future information

• Scorecard evaluation system for suppliers

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Website Exposure
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Electronic Exposure