Clear Channel Internet Opportunities

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Clear Channel Internet Opportunities

• October 12th, 2005
• Broadband Content
• Stripped
• Sneak Peek
• In-Concert
• NEW!
• Plus a brief overview of whats to come

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Clear Channel Radio West Palm Beach
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Source Spring05/M-Su 6a-12m/Cume/Cume Rtg/MSA
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Clear Channel Radio Treasure Coast
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Source Spring05/M-Su 6a-12m/Cume/Cume Rtg/MSA
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Clear Channel South Florida Audience

• 8 radio formats
• 4 radio markets
• 2,687,300 million listeners each week
• 25 websites
• 323,000 unique visitors each month
• 254,000 in network database

( source Harvest Statistics August 2005)
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Clear Channel West Palm Beach Internet
Opportunities
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Clear Channel Treasure Coast Internet
Opportunities
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At Newspapers, Some ClippingNY Times, October
10th

• Advertisers like the Ford Motor Company are
  already seeing how this trend affects buying
  patterns. Ford says that 80 percent of its
  customers now shop online, doing everything from
  their initial research to setting up test drives
  and getting quotes from dealers.
• So the company has decided to move 30 percent of
  its estimated ad budget of 1 billion a year to
  nontraditional media, with 15 percent going to
  online. "With the explosion of broadband, it
  makes more sense for us to continue to increase
  our spend where we can find our customers," said
  Linda Perry-Lube, Ford car communications
  manager.
• These trends are likely to accelerate. Over the
  next three years, advertisers are expected to
  devote 15 to 20 percent of their budgets to the
  Internet, up from 5 to 8 percent, according to
  David Verklin, chief executive of Carat Americas,
  a major media services firm.

www.southfloridatradingzone.com Click on
Research then click on CC South Florida
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Program STRIPPED is, just that, music stripped
down, raw and real. This intimate online concert
series, streamed exclusively on our radio
stations websites and promoted heavily on air,
was created to give the true musician an
opportunity to perform without studio and video
embellishments and to satisfy their fans appetite
for an authentic performance.

• Promotion
• Period SIX Months
• Minimum of 10 on-air mentions by DJ, most of our
  stations over deliver
• 10 on-air pre-recorded spots
• Feature on homepage of each participating
  stations website for 1 week
• E-mail blast to each stations database the week
  of show debut

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Hear it here first! Clear Channel's
unprecedented, massive on-air and online
promotional capabilities reach the artists
goals. Radio still drives the majority of CD
sales and 50 of all people visit the web daily.

• Program
• Sneak Peek is an exclusive online single, album,
  video debut
• Dedicated to new releases, available exclusively
  online on Clear Channel participating station
  websites.
• Four-day exclusivity period Thursday-Sunday
  prior to Tuesday release date
• Artists from Pop, AC, Urban, Country and Rock
  formats will be featured!
• Streaming only, NO downloads. Click to Buy
  button

• Promotion
• Period 3-4 Days
• Minimum of 10 on-air mentions, most stations
  over deliver
• Minimum of 10 on-air pre-recorded promos
• Feature on homepage of each participating
  stations website
• E-mail blast to each stations database the week
  of debut
• Banner Ad 234x60 on Launch Page
• Banner Ad 234x60 on Player Window

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• Get a front row seat to your favorite artists via
  In-Concert.  
• In-Concert features incredible live performances
  from
• today's and yesterday's hottest artists.  Every
  genre, every
• generation, from theaters to stadiums, In-Concert
  and on
• demand!
• Program
• A one week program featuring concert footage and
• backstage interviews available non-exclusively
  on Clear
• Channels radio station websites. All footage is
  on demand
• and streaming only.
• Promotion
• Period One week
• Presence on home page of participating radio
  station websites, on demand and streaming only
• Email blast to participating station database
• Links
• Buy concert tickets
• Buy CD or DVD

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The way to introduce artists
Clear Channels program, NEW! will use the
strength of our local brands to introduce our
radio audience to new and developing artists, by
using online as an extension of your on-air
playlist. You will get credit from your audience
for supporting new music, without having to make
an on-air commitment.

• Program
• Three developing artists from each of five radio
  formats will be chosen on a quarterly basis and
  presented on our radio station websites.
• Promotion
• Period 3 Months
• Presence on home page of participating radio
  station websites

• Audio stream of five songs from the full album
  for 3 months
• A 5-10 minute home video filmed and directed
  by the artists themselves! A unique and personal
  way to meet the artists!
• Bio
• Links to Photos, Buy or Pre-Order CD, Artist
  Website
• Ten unsigned artists per format will be featured
  throughout the three month program as part of
  garageband.com partnership

NEW!
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Broadband NIT Sponsorship - SFTZ
Buy ALL Four! Quantity Discount is 230,000
Annual